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| Home | Photosets User Guide |
Photosets TV/Studio |
App Store Critics Corner |
News | Company |
FYI, this webpage contains ONLY our more-recent News Updates. Older News Updates have been moved to our secure servers. -----
News Update : 9 AM (La Jolla-time) Thursday, Nov 28, 2024 FYI, we've received a number of inquiries from "the Powers that be," asking us to clarify our complaints against Apple. The gist, we believe Apple was so worried about a potential $10B-$15B USD Class Action Lawsuit related to a Chip Bug that we discovered in late 2018, that they Dropped the Ball on the bigger picture. And, after we had pointed-out the financial consequences to Apple of Dropping the Ball, the Hole that they had dug themselves into got much deeper. The Net Result, Apple has cheated High-End iPhone owners, AAPL shareholders, & Apple's own cellular service provider partners, out of the benefits that the third-party Burst Photo Camera App "category" offers. Photos on one end, Videos on the other end, and Burst Photos, preferably captured with High-Precision Timing & with Long Press Shutter support controlling a circular buffer, in the middle. Apple has done well on the ends, but piss-poor in the middle. In fact, they do NOT compete at ALL in the middle ! Yes, they acquired SnappyCam more than ten years ago now, but that was ONLY for that app's NEON-based JPEG implementation. The gist, Apple may have had a competitive Burst mode feature up-until the release of the 2016 iPhone 7+, but was Leapfrogged by Photosets, & perhaps also others, upon the release of the 2016 iPhone 7+. We're moving forward with the DOJ & we're gonna do our best to make our key points as Crystal Clear as possible. We believe Apple has both a Duty & a Responsibility to Recommend & Promote the best apps to our mutual customers. Even if such recommendations / promotions doesn't paint a pretty picture of Apple because of their Screw Up(s). Apple's App Store represents a Monopoly. Apple was NOT adversely impacted by their actions, as evident by their current $3.5T USD market cap. And that Boys & Girls is how we intend to win the case in a Court of Law. On a side note, there is alot of value in being Responsible for, & getting Credit for, breaking up Apple's App Store monopoly. We do want everyone to know that Apple did it to themselves. And BTW, our case against Apple is stronger than ALL the other points in the DoJ's other antitrust case against Apple. By far, in fact ! And BTW, our two-cents, we don't think Tim Cook should be running Apple, & we certainly don't think Phil Schiller should be running the App Store. As a reminder, neither has ANY Engineering OR Software Development experience, & neither has ANY known OR proven "Camera App" Domain/Application/Use-Case expertise. Go Figure !
Some background: The day after the 2018 iPhone Xr was released in late-Oct 2018 we discovered (& publicly announced) what we referred to as the "A11/A12 Performance Controller NEON Access Chip Bug," aka "Phil's Bug," which we nicknamed after Phil Schiller, the man who runs Apple's App Store, because if Phil had simply done his job he could have prevented the Chip Bug in the first place. As a reminder, Photosets first-became a rare, true Flagship-caliber Burst Photo Camera App upon the release of the 2016 iPhone 7+, Apple's first "true" High-Perf iPhone. A few days AFTER our discovery of "Phil's Bug" Apple announced during their Nov 1, 2018 Earnings Call that they would NO longer report iPhone Unit Sales. As a reminder, OR for those who are UN-aware, in May of 2018 we released our 2nd app in the iOS App Store, called "Timmy," a per-iPhone, per-Qtr iPhone Unit Sales Estimator App. We targeted it to Graduate Business Schools, & release-by-release it was getting better. i.e., those sufficiently Skilled in the Art could produce fairly accurate estimates. We don't think Apple liked that. It prevented Tim from "spinning" Apple's quarterly results. -----
News Update : 10:30 AM (La Jolla-time) Wednesday, Nov 27, 2024 FYI, quick follow-up to our earlier News Update. We intend to put "real" visibility on something we've been convinced about for a long time, that Apple has NO "real" App Store Editors covering the Photo & Video category, the one category we know extremely well. We believe it has been & continues to be Phil Schiller Making the Call "on his own". And Apple's latest Photo & Video category recommendation helps us prove our point. As a reminder, Phil runs the App Store, yet has NO Engineering OR Software Development experience, & NO known OR proven "Camera App" Domain/Application/Use-Case expertise. And yet he is also Apple's ONLY "Apple Fellow". Go Figure ! We believe Phil Schiller is directly responsible for Apple leaving more than $110B USD of High-End iPhone revenue "on the table" over the years, starting with the release of the 2016 iPhone 7+, Apple's first "true" High-Perf iPhone. i.e., due to iPhone Upgrade Cycles being longer than they should have been, & that it's strictly due to the Technical Incompetence of Apple's App Store Mgmt Team. We're going to publicly ask Tim Cook to replace Phil Schiller with someone more appropriate. And make ALL our our relevant Data Points Crystal Clear to ALL. From our perspective, Tim Cook should have simply Fess'd Up to the Cover Up years ago.
$113B+ USD of High-End iPhone Revenue that Apple "left on the table" Note that we stopped analyzing the issue on April 4, 2023.
Click on the graph to view its 4K Res version.
The difference between the Orange line & the Burgundy line represents (our estimate of) the high-end iPhone revenue that Apple "left on the table," due to iPhone Upgrade Cycles being longer than they should have been. i.e., due to Apple's stance on the third-party Burst Photo Camera App "category". As a reminder, Photos on one end, Videos on the other end, & Burst Photos, preferably captured with High-Precision Timing, in the middle. In our opinion, Tim Cook's worst decision as CEO of Apple was appointing Phil Schiller to run the App Store. -----
News Update : 9 AM (La Jolla-time) Wednesday, Nov 27, 2024 Two things to announce today: 1.) A Heads Up, with Photosets v11.2, out soon, you can craft 10-bit 422 4K60 Short-Form Videos from your captured RGB3x Lossless Burst Photos ! 2.) Yesterday we were reminded, & probably on CNBC, that during Trump's first Term, Tim Cook requested & was granted by Trump's administration, a Tariff Waiver for Apple products manufactured in China. That got us thinking. We can use something similar to put alot of visibility on Our Story & the App Store in general. Most simply don't know that Apple cheated high-end iPhone owners, AAPL shareholders, & Apple's own cellular service provider partners, out of their respective benefits of an entire Camera App "category". WRT to AAPL shareholders, Apple's stance on that category resulted in iPhone Upgrade Cycles being longer than they
News Update : 4 AM (La Jolla-time) Tuesday, Nov 26, 2024 FYI, this morning we simply want to point out that Photosets' recently-added 10-bit High-Precision Timing Burst Photo Capture is enabling us to do something we weren't able to do with 8-bit capture, add an HDR10+ Video Maker ! When completed & released, Photosets will usher-in the era of Short-Form, Multi-Scene HDR10+ videos.
Photosets' Video Maker support (table last updated 5 AM, Tues, Nov 26, 2024)
| 420 8-bit |
10-bit |
||||||
|---|---|---|---|---|---|---|---|
| 8 Mpx / 4K / 12 Mpx |
12 Mpx |
422 4K |
|||||
| sRGB |
P3 D65 |
RAW DNG |
Linear DNG |
sRGB |
P3 D65 |
HLG |
Apple Log |
| Photosets' High-Precision Timing Burst Photo Capture |
|||||||
| ✔ |
✔ |
- |
- |
✔ |
- |
✔ |
✔ |
| Photosets' 8-bit 60-Scene Video Maker |
|||||||
| ✔ |
✔ |
- |
- |
- |
- |
- |
- |
| Photosets' HDR10+ Multi-Scene Video Maker (v11.3 ?) |
|||||||
| - |
- |
- |
- |
✔ |
- |
✔ |
✔ |
Key Notes: 1.) Photosets maps 8-bit sRGB & P3 D65 to 8-bit Rec.709 ✔ 2.) Photosets maps 10-bit sRGB to 10-bit Rec.709. 3.) The HLG & Apple Log transfer function modes both capture with Rec.2020 color primaries. 4.) Apple Log is a special case, & has a flow similar to RAW DNG & Linear DNG. i.e., Post Processing is expected. -----
News Update : 7:30 PM (La Jolla-time) Monday, Nov 25, 2024 FYI, ALL goes well, Photosets v11.2, out by week's end, will include Video Maker support for the app's recently-added 10-bit 422 4K High-Precision Timing "Burst Photo" Capture. Most of the other changes are now in. -----
News Update : 9 AM (La Jolla-time) Monday, Nov 25, 2024 Two more things to annouce today: 1.) We RE-activated our X/Twitter account, so that we could Post/Tweet our earlier News Update. 2.) The U.S. National Debt just hit $36T USD ! -----
News Update : 9 AM (La Jolla-time) Monday, Nov 25, 2024 FYI, Apple is out with its iPhone App of the Year finalists today, & once-again, they've shocked us. This year's app in Photo & Video is a $10 Camera App from the same company that has received more Recommendations from Apple in their App Store than any other company's Photo & Video category app OR apps, yet it has ONLY 614 App Store ratings. And BTW, that gets them a #15 ranking in the Paid Photo & Video category. We have nothing against the company that makes that app. But we do feel it is both our Duty & our Responsibility to point-out UN-deserving favoritism by Apple. And certainly in the Photo & Video category, which we know extremely well. On a side note, we are now more convinced than ever that Apple has NO so-called App Store Editors covering the Photo & Video category. Something we've been saying for years, but which has UN-fortunately fallen on deaf ears. Make NO mistake, Phil Schiller, a man with NO Engineering OR Software Development experience, & NO known OR proven "Camera App" Domain/Application/Use-Case expertise,
should NOT be running the App Store ! -----
News Update : 9 AM (La Jolla-time) Sunday, Nov 24, 2024 FYI, we've pivoted somewhat with our strategy for the next update of Photosets, v11.2, out soon. We're gonna emphasize making video scenes with the app's 10-bit 422 4K capture support
& the app's Long Press camera shutter support. Our intent is simply to make the app's recently-added 10-bit 422 4K capture Easier to Use. Think 10-bit 422 4K video scenes Encoded in ProRes 422 HQ. With Users having control of when the Encoding is performed, either during Capture, OR during Post. On a side note, as of today, we're now looking to use the RGB3x file format both for photos & for videos. With the msb of the 4B header used to specify which. 0 = Photo, 1 = Video. As a reminder, we're concurrently developing an RGB3x Decoder. Both as functionality inside Photosets & as a stand-alone Mac app. Photosets v11.1 includes a first cut of it. Also, just so it's Crystal Clear to ALL, our reason for sticking with the RGB3x file format for Videos is because of the importance & value of the ML tag/caption/label field.
Where RGB3x Fits Into The Mix (table last updated 10 AM, Sun, Nov 24, 2024)
| Formats iOS Natively Supports |
RGB3x (1) |
||||||
|---|---|---|---|---|---|---|---|
| Photo Formats Captured |
Video Formats Recorded |
||||||
| HEIF |
JPEG |
DNG |
HEVC |
H.264 |
ProRes |
||
| Post (422 & above preferred) |
|||||||
| - |
- |
✔ |
- |
- |
✔ |
✔ (v10.31+) |
|
| Distribution (420 preferred) |
|||||||
| ✔ |
✔ |
- |
✔ |
✔ |
- |
(2) |
|
(1) Currently, strictly 10-bit 422 4K High-Precision Timing Burst Photo Capture,
up-to 60 fps, & with Lossless Data Compression of the Payload. (2) To make RGB3x a viable Distribution format,
Users MUST have the option to lossy Compress (Photos) AND lossy Encode (Videos). i.e., the Payload inside the RGB3x file format. AVIF is our preferred choice, but it may NOT be Ready for Prime Time. We're currently running experiments in R&D to try to figure-out whether it might be. -----
News Update : 8 AM (La Jolla-time) Saturday, Nov 23, 2024 FYI, one more thing to announce today. In a perfect world, we would Agree to Terms with
News Update : 7 AM (La Jolla-time) Saturday, Nov 23, 2024 Three things to announce today: 1.) Yesterday, we sent proposals out to select others, regarding "possibly" investing in Cosmosent Labs, Inc. In those proposals, we stated that the pre-Money valuation is $xxxM USD. And, that we're willing to sell up-to xxxK shares, which correlates to xx% of the current number of shares outstanding. What we didn't specify in the proposals is that we expect we'll hit a valuation of $xB USD by the end of CY2025, should we Agree to Terms (on a first Institutional Round) by the end of this year. And BTW, ONLY those sufficiently Skilled in the Art will very-likely be able to appreciate what we're up to. 2.) The last three updates of Photosets, v10.31, 11.0, & 11.1, each added something siginficant to our plans. Yet, from Photosets' status in Apple's App Store, NO ONE has yet picked up on that significance. Go Figure ! We've been saying ALL-along that Tim Cook's App Store is catastrophically broken ! Our success will make that obvious to the General Public. Do NOT be surprised if both Tim Cook & Phil Schiller are forced out by the AAPL board shortly thereafter. Tim for leaving $100B+ USD of high-end iPhone revenue "on the table" over the years, & Phil, Apple's ONLY Apple Fellow, for being incompetent. There is NO way to sugar coat it, they both screwed-up BIG time ! And they've both kept their respective jobs ONLY because the General Public doesn't know about it. And for the record, CNBC is clueless about Apple. On a side note, we did (also) fire-off an email proposal to Tim Cook. We do NOT expect Apple to act on it, however. 3.) Consider for a moment that the Next-Gen social media network that we mentioned yesterday was NOT just for the Extreme High-End of "traditional" Burst Photography, but ALSO a repository for "dynamic" ML training data. One in which other AI companies could tap into & in which those who submitted ML training data content would receive financial compensation if their content was used by third-parties. Compare & Contrast that to X/Twitter's latest Terms of Use. Which BTW, is one of the reasons we bailed on X/Twitter yesterday. -----
News Update : 5 PM (La Jolla-time) Friday, Nov 22, 2024 FYI, we've Deactivated our X/Twitter account ! And we did so for multiple reasons. On a side note, today we've Kicked Off a Task Force focused on investigating what it would take to develop our own social media network centered-on 10-bit 422 4K burst photos captured by Photosets & multi-scene 10-bit Videos crafted from them (also by Photosets). And naturally, with per-Scene Dynamic Metadata ! If you know Our Story, you know that's been something we've been looking into supporting for years. Specifically, HDR10+. Think of it as a possible Next-Gen version of TikTok OR Instagram. -----
News Update : 10:30 AM (La Jolla-time) Friday, Nov 22, 2024 FYI, one more important thing to point out today. We plan to make the consequences of Apple's stance on Photosets & the other Flagship-caliber Burst Photo Camera Apps "Crystal Clear" to the General Public. Specifically, that iPhone Upgrade Cycles were longer than they could have & should have been, & which resulted in Apple leaving more than $100B USD of high-end iPhone revenue on the table, starting with the 2016 iPhone 7+, Apple's first true High-Perf iPhone. OK, but why now ? Two reasons: 1.) Because of what we're now up to with Photosets. 2.) Who wouldn't want to be Responsible for, & get Credit for, Breaking Up Apple's App Store monopoly ? ...
if they simply had the chance. Either Apple Fesses Up to the Cover Up, OR will need to publicly state that the ONE & ONLY guy they've named an Apple Fellow is incompetent. i.e., Phil, who runs their App Store. The AAPL Board should have never let it get to this point. Perhaps, just perhaps, Tim didn't keep them In the Loop on this very important subject. And if that happened, Tim is as good as gone. -----
News Update : 7:30 AM (La Jolla-time) Friday, Nov 22, 2024 FYI, one more important thing to point out today. Apple has Full Control of App Store Ratings, & with NO transparency back to App Devs. We tried to get that fixed years ago, but the Judge presiding over the case stated that our objection was "without Merit". She was wrong then, she is wrong now. -----
News Update : 7 AM (La Jolla-time) Friday, Nov 22, 2024 FYI, today we simply want to point out that showcasing what Photosets is capable of to potential Investors & Corp Partners is now our Top Priority. And naturally, we're referring to the benefits that Photosets offers WRT capturing & collecting "dynamic" ML training data. And BTW, it will be interesting to see if Apple ever says anything about Photosets. We suspect NOT. Years ago, Apple dug themselves into a very deep hole WRT Photosets & the other Flagship-caliber Burst Photo Camera Apps. As such, we suspect you'll hear about Photosets first via CNBC or the DOJ. It is what it is. Apple has had plenty of opportunity to Fess Up. Make NO mistake, we'll be writing (a good chunk of) Tim Cook's legacy. It's simply NOT OK for BIG Tech to use their Monopoly (powers) to suppress third-party innovation. It's as simple as that. -----
News Update : 11 AM (La Jolla-time) Tuesday, Nov 19, 2024 FYI, concurrent with OR shortly after the release of the next update of Photosets, v11.1, out soon, we're looking to release a command-line Mac OS app, RGB3x Decoder, that will help those Skilled in the Art work with RGB3x files captured by Photosets. For example, it specifies: 1.) The Capture Format (4K30 or 4K60) & Transfer Function (sRGB, HLG, or Apple Log). 2.) The Offset to & Size of the (optional) ML Tag/Caption/Label field. 3.) The Offset to & Size of the (optional) Depth Map field. 4.) The Offset to & Size of the Metadata field. 5.) The Offset to & Size of the Image Data. 6.) The compression OR encoding algorithm used by Photosets for the Image Data during capture. And BTW, we're simply making functionality inside Photosets v11.1 available to Mac users. -----
News Update : 8 AM (La Jolla-time) Tuesday, Nov 19, 2024 FYI, one more thing to announce today. Even though we are 100% convinced that Apple's App Store represents a Monopoly, & we are 100% convinced we could prove that in a Court of Law, breaking up Apple's App Store (Monopoly) is NOT our goal. We simply want Apple to Fess Up, Pay Up, & move on. And BTW, Tim Cook, if we wanted to prove in a Court of Law that Apple's App Store does in-deed represent a Monopoly, we would simply use the fact that Apple was NOT adversely affected by their actions. Just look to their current market cap for proof of that. It's time for the Little Guy to start punching back ! On a side note, we've crafted a new table to help End Users figure-out when & where to use 4K30 vs. 4K60 Burst Photo Capture.
Our Recommendations for some Example Applications (table last updated 8:30 AM, Tues, Nov 19, 2024)
| Capture Format |
Kids |
Pets |
Sports |
Wildlife |
Dynamic Photo Modeliing |
|---|---|---|---|---|---|
| 4K60 |
✔ |
✔ |
✔ |
✔ |
- |
| 4K30 |
- |
- |
- |
- |
✔ |
-----
BREAKING NEWS : 7 AM (La Jolla-time) Tuesday, Nov 19, 2024 Starting today & (probably) ending on the day President-elect Trump takes office on Jan 20, 2025, we're gonna put pressure on Apple to publicly state as to why they have intentionally neglected the third-party Burst Photo Camera App category in their tightly-controlled, "curated" iOS App Store. And importantly, we hope to be doing so in conjunction with the DOJ. While it's Common Knowledge that Tim Cook has NO Engineering OR Software Development experience, & NO known OR proven "Camera App" Domain/Application/Use-Case expertise, most very-likely don't know that those facts ALSO apply to every member of Apple's App Store Mgmt Team. And, that those facts very-likely ALSO apply to every member of Apple's Board of Directors. As a reminder, Photos on one end, Videos on the other end, & Burst Photos, preferably captured with High-Precision Timing, in the middle. Apple has done well on the ends, but piss-poor in the middle, where our Photosets NOT ONLY competes, but is Light Years Ahead of ALL other Camera Apps in both Technology & Application/Use-Case support. OK, but why is this a BIG deal ? Because NOT ONLY did Apple cheat high-end iPhone owners out of the benefits of Photosets & the other Flagship-caliber Burst Photo Camera Apps, but Apple's stance resulted in iPhone Upgrade Cycles being longer than they should have been. i.e., the decision by iPhone owners as to when to upgrade. And that Boys & Girls resulted in Apple leaving, by our count, $113B+ USD of high-end iPhone revenue "on the table" over the years ! That's NOT Trump change, even to the man himself. Simply put, it's time for Apple to Fess Up, Pay Up, & Move On. Feel free to visit our App Store Critics Corner webpage for background on this important topic. -----
News Update : 9 AM (La Jolla-time) Monday, Nov 18, 2024 FYI, one more thing to announce today. ML Super Pro = RGB3x Capture ++ Read that to mean that ML Super Pro is a superset of RGB3x Capture, which we first added into Photosets in v10.31. A day OR so before we were ready to submit v11.0 to App Review, we noticed NO ONE had purchased the RGB3x Capture IAP, so we removed it from sale in the App Store & disabled the ability for Users to purchase the IAP in v11.0. And we did so because, at that time, we knew the ML Tag/Caption/Label support we were working on made RGB3x Capture much-more important & valuable. And specifically, we weren't ready to release it. Both for Technical & Strategy reasons. Note that v11.0 did get the (new) 2x Capture IAP, which for those who desire 4K60 High-Precision Timing Burst Photo Capture, represents an important upgrade. As of this morning, NO ONE has purchased that IAP (either). To us, it illustrates just how catastrophically-broken Tim Cook's App Store actually is. As a reminder, Photosets first-became a rare, true Burst Photo Camera App upon the release of the 2016 iPhone 7+. Yet, to this day, has received NO love from Apple in their tightly-controlled, "curated" iOS App Store. We think Tim Cook & Phil Schiller have some serious explaining to do. To high-end iPhone owners, AAPL shareholders, & Apple's cellular service provider partners. Make NO mistake, could lead to the ouster of both Cook & Schiller. -----
News Update : 7 AM (La Jolla-time) Monday, Nov 18, 2024 FYI, do NOT be surprised if, on ANY given day, we announce a first Institutional Investment. The ONLY thing holding things up now is Valuation. On a side note, we've NOT yet submitted the next update of Photosets, v11.1, to App Review. We plan to do so NO later than tomorrow. -----
News Update : 7 AM (La Jolla-time) Sunday, Nov 17, 2024 FYI, and just in case it wasn't crystal clear to ALL, Photosets is now in its own Camera App "category".
i.e., using iPhones for Capturing & Collecting "Dynamic" ML Training Data.
Also, things are moving fast now. Photosets v11.1 should be out tomorrow. Followed by v11.2 by week's end. On a side note, we've settled on Cupertino, near De Anza College, for our Silicon Valley office. -----News Update : 8:30 AM (La Jolla-time) Saturday, Nov 16, 2024 FYI, one more thing to announce today. Photosets is priced at $0.29 USD in-part because Apple made a BIG deal about adding $0.29 USD as an App Dev option for Paid Apps, yet to our knowledge, has never once Recommended OR Promoted ANY Paid App priced at $0.29 USD. For clarity, this is related to the $100M USD U.S. App Dev Class Action Lawsuit of a few years back, that Apple agreed to. And BTW, we did NOT receive ANY financial compensation from that Lawsuit Agreement. NOR has Photosets ever received ANY love from Apple in its App Store, even though it has been a rare, true Flagship-caliber Burst Photo Camera App since the release of the 2016 iPhone 7+. -----
News Update : 7:30 AM (La Jolla-time) Saturday, Nov 16, 2024 FYI, today we'll be devoting 50% of our Time & Energy towards wrapping-up the next update of Photosets, v11.1, & the other 50% towards Marketing collateral for the update, & which naturally also includes this website. And BTW, we made good progress on cleaning-up & updating this Home page late yesterday. Check it out if you have a chance. Also, for clarify, in v10.31 we added 10-bit 422 4K High-Precision Timing Burst Photo Capture support. Mostly because of Apple Log. And we called it RGB3x Capture after the file format. It was shorlty after that, that we saw the value of adding ML Tag/Caption/Label support, & tying-it to our planned Uber/Lyft/DoorDash-style business strategy for the Capture & Collection of "Dynamic" ML Training Data. And, it was shorlty after that, that we saw the value of also adding Depth Map support. Please see the relevant tables below for how it ALL fits together. The IAP that enables it ALL is called "ML Super Pro". -----
News Update : 5 PM (La Jolla-time) Friday, Nov 15, 2024 Three (more) things to announce today: 1.) We're still waiting on Apple App Review to Review (& hopefully) Approve the "ML Super Pro" IAP. The Features & Capabilities of the IAP are at the very core of the next update of Photosets, v11.1. 2.) We looked into Terminating our X/Twitter account, but decided to Poke the Bear instead. i.e., Trump. NOT that it will make ANY difference. 3.) We're actively cleaning-up our website in preparation for the release of Photosets v11.1, out soon. -----
News Update : 8 AM (La Jolla-time) Friday, Nov 15, 2024 Five things to announce today: 1.) We've changed the price of the Base version of Photosets from FREE to $0.29 USD. 2.) We did NOT submit Photosets v11.1 to App Review late-yesterday as planned, primarily because the "ML Super Pro" IAP that is associated with it was still in Waiting for Review, which it is still in this morning. 3.) Starting today & probably lasting ALL weekend, we're gonna prioritize working on Marketing collateral for Photosets v11.1 And that naturally includes updating the Info on this website ! 4.) We plan to drop our X/Twitter account later today. 5.) As of today, we're looking to expand to Silicon Valley. Very likely an office in Cupertino OR Sunnyvale. -----
News Update : 8 AM (La Jolla-time) Thursday, Nov 14, 2024 FYI, one more thing to announce today. There is a chance Apple will showcase Photosets in its App Store, either late this month OR early next. -----
BREAKING NEWS : 7 AM (La Jolla-time) Thursday, Nov 14, 2024 Two things to announce today: 1.) We're gonna wrap-up & submit the next update of Photosets, v11.1, to App Review by day's end today. 2.) We've decided to make the "ML Super Pro" IAP a One-Time-Purchase IAP, instead of a Sub IAP. And, we've priced it at $4.99 USD. It could hit the App Store today, before Photosets v11.1 gets released. And BTW, ML Super Pro will represent most of the infrastructure needed to participate in our planned Uber/Lyft/DoorDash-style business strategy for the Capture & Collection of "Dynamic" ML Training Data. -----
News Update : 6 AM (La Jolla-time) Wednesday, Nov 13, 2024 FYI, this morning we submitted a request to Apple's App Store Editorial Team for Photosets to be featured in the App Store, via a brand-new App Developer feature. And very specifically, we detailed the enhancements made in v10.31 & v11.0, & what we're working on for v11.1 (& possibly also v11.2). Plus, our "positioning" for each. Our opening statement in the Request: "Simply put, we're working on something that is far-beyond anything that has ever hit the App Store !"
And BTW, we estimate the chances that Photosets gets featured in the App Store to be ONLY 5% OR so. And that's primarily because Photosets has been a rare, true Flagship-caliber Burst Photo Camera App since the release of the 2016 iPhone 7+, Apple's first true High-Perf iPhone, yet has NEVER received ANY love from Apple in its App Store. We don't see how Apple's App Store Mgmt Team is going to be able to explain that. We hope they prove us wrong ! Irrespective of that, remember the phrase "ML Super Pro". If ALL continues to go well, that goes live in the next update of Photosets, v11.1, out soon. -----
News Update : 6:30 PM (La Jolla-time) Tuesday, Nov 12, 2024 FYI, we're in the process of adding 4K30 & 4K60 -specifc support to Photosets v11.1, out soon. E.g., Home View "indicators" & Video Maker "filters". WRT to the "shared" Video Maker support, which covers both the On-the-Fly (in the Camera) & the Multi-Scene (accessible via the Home View), 4K60 input content will now produce a 4K60 video. In the past, 4K60 input content had produced a 4K30 video. i.e., a 1/2-speed slow motion effect. But it defeated the value of concurrently captured Audio data. The change makes concurrently captured Audio data much more valuable. And that's the #1 reason we made the change. We'll have it completed tomorrow. On a side note, today we've been kicking around ideas on how to make Photosets' (upcoming) 10-bit 422 4K capture support applicable to more than just Apple's four newest "Pro" iPhones. i.e., because of the Apple Log issue/requirement. E.g., testing for 10-bit 422 4K sRGB & HLG support on a User's iPhone, & using that info to fill-in-the-blanks. We'll also be working on this tomorrow morning. -----
News Update : 10 AM (La Jolla-time) Tuesday, Nov 12, 2024 Two things to announce: 1.) We had to contact Apple App Review this morning to try to get the "2x Capture" IAP UN-stuck. Hopefully the problem gets resolved later toay. 2.) Starting later today we're gonna begin devoting a significant amount of our Time & Energy to marketing & branding Photosets. As a reminder, v11.0 was released on Sunday, & v11.1, with a first-cut of "ML Super Pro" support, will be released soon. As a reminder, we use the term "ML Super Pro" to represent the combo of what we've been working on as "RGB3x Capture," which is mostly ML Training Data related, plus the Uber/Lyft/DoorDash-style business strategy we've hinted at. And for clarify, because ML Super Pro, like RGB3x Capture, is based-upon 10-bit 422 4K burst photo capture, you'll need one of Apple's four newest "Pro" iPhones to participate. That's because Apple (natively) supports 10-bit 422 4K burst photo capture ONLY on its four newest "Pro" iPhones. i.e., the 15P, 15PM, 16P, & 16PM. And BTW, what makes Photosets unique is its "High-Precision Timing" Burst Photo Capture Engine ! -----
News Update : 8 AM (La Jolla-time) Monday, Nov 11, 2024 FYI, while Photosets v11.0 made it through App Review yesterday with NO issues, the update's brand-new "2x Capture" IAP did NOT. Still says both "In Review" & "Waiting for Review". Whoever did the Review for v11.0 yesterday forgot to push the button that approves the IAP & moves it to the next phase, where it becomes visible in the App Store to End Users. This exact same thing has happened to us in the past, years ago. Like back then, we'll need to contact Apple App Support to resolve it. On a side note, today we want to point out that the #1 reason we added the "2x Capture" IAP was to make the app's 4K60 capture support both more-Useable & more-Valuable to End Users. Based upon our experience: "30" photos/set is Fine when capturing at 30 fps. "60" photos/set is Best when capturing at 60 fps. NOT ONLY is 60 fps more-precise, time-wise, than 30 fps, but a longer capture duration makes it Easier to capture the (intended) motion of one's photo subject. Also on a side note, today we started cleaning up the Info on this website. For starters, we moved a number of News Updates & Tables that were positioned high on this webpage, to further down. -----
News Update : 8 PM (La Jolla-time) Sunday, Nov 10, 2024 Two things to announce: 1.) As you very-likely know, Photosets v11.0 was released earlier today. We encourage everyone to check it out. We bump'd-up the Max Number of Photos per Set to "30" for both 8 Mpx & 4K. And we included a brand-new IAP, called "2x Capture". 2.) Earlier today we came-up with the term "ML Super Pro" to represent the combo of what we've been working on as "RGB3x Capture" plus the Uber/Lyft/DoorDash-style business strategy we've hinted at. -----
News Update : 6 AM (La Jolla-time) Sunday, Nov 10, 2024 FYI, we plan to submit Photosets v11.0 to App Review later today as our "Veterans Day 2024 Edition". -----
BREAKING NEWS : 7 PM (La Jolla-time) Saturday, Nov 9, 2024 FYI, change of plans, we've dropped Photosets' ONE & ONLY IAP, RGB3x Capture. i.e., Removed it from Sale in the App Store. Our plan now is to secure an Equity Investment to take it to the next level. Very likely as an In House tool. And possibly with the Uber/Lyft/DoorDash-style business model we've hinted at. i.e., for the (mass) capture & collection of "dynamic" ML training data. And BTW, we'll clean-up the relevant info on this website as time allows. -----
News Update : 4 AM (La Jolla-time) Tuesday, Nov 5, 2024 FYI, we've been Asked by potential Investors & Corp Partners, & have Agreed, to drop the price of the Base version of Photosets to ONE U.S. Buck. For clarity, it's in preparation for the release of the next update of Photosets, v11.0, out soon, which has Game Changer potential in the field of Machine Learning. Specifically, capturing & collecting "dynamic" Machine Learning training data. As a reminder, the Base version of Photosets is a Flagship-caliber General Purpose High-Precision Timing Burst Photo Camera App. It is Light Years Ahead of ALL other Camera Apps in
Burst Photo Technology & Applications/Use-Case support. And BTW, Photosets hasn't done well in Tim Cook's App Store, but that nothing to do with the app itself. And once we pointed-out to Apple just how much Coin they've left on the table over the years because of Apple's stance on Photosets & the rest of the Flagship-caliber Burst Photo Camera Apps, the Hole that they dug themselves into, got even Deeper. And they have yet to figure-out a way out. And now, they've run out of time. Once the post-Election chaos subsides, perhaps 1-2 weeks from now, we'll strike. i.e., launch our effort to topple Apple's App Store monopoly. And for the record, we'll be using the very simple fact that Apple wasn't harmed by their Actions to prove that they do in-deed have a Monopoly. It will be an Open & Shut case. Very easily proved ! -----
News Update : 6 PM (La Jolla-time) Monday, Nov 4, 2024 FYI, we've defined our pitch for v11.0, out soon: "It's a good fit for you if you're interested in capturing & collecting "dynamic" Machine Learning training data, & have one of Apple's four newest "Pro" iPhones". In v10.31 we added support for 10-bit 422 4K High-Precision Timing Burst Photo Capture, up-to 60 fps. It's available for those with one of Apple's four newest "Pro" iPhones, & requires the app's ONE & ONLY IAP. It supports three options, sRGB, HLG (with Rec.2020 color primaries), & (importantly) Apple Log (with Rec.2020 color primaries). In v11.0 we've added support for adding up-to 255 bytes of Machine Learning tags/captions to each photo. It piggy-backs on what we added in v10.31. Meaning it's available for those with one of Apple's four newest "Pro" iPhones, & requires the app's ONE & ONLY IAP. Regarding the Apple Log support we added in v10.31, it's very special. If it wasn't for the fact that AI & ML has sucked ALL the oxygen out of Investor discussions we'd be promoting it as a Major Breakthrough. -----
News Update : 10 AM (La Jolla-time) Monday, Nov 4, 2024 Two more things to announce today regarding the next update of Photosets, v11.0: 1.) We've decided to go with "Machine Learning Tags/Captions" for the subtitle. Even though the 10-bit 422 4K Burst Photo Capture support we added in v10.31 is a BIG deal, & especially with the Apple Log support, AI & ML is a much bigger deal to those with Deep Pockets. 2.) Before submitting v11.0 to App Review, we want to update ALL the Tech Spec tables on our website & add-in a way for Users to Fetch the latest set of them, via a PDF, into v11.0. -----
News Update : 9 AM (La Jolla-time) Monday, Nov 4, 2024 FYI, the code for the next update of Photosets, v11.0, is ready to go, but the Marketing collateral is NOT. So that's (now) the gating item. And just so it's Crystal Clear to ALL, we've NOT yet Agreed to Terms with ANY
potential Investor OR Corp Partner. Cosmosent Labs, Inc. remains a boot-strapped company. And we're perfectly OK with that. When Our Story becomes Common Knowledge, maybe just 1-2 weeks from now, there will be alot of value in us being able to say that we did it ALL with our own money. And especially if we're responsible for the complete breakup of Apple's App Store monopoly here in the States. Make NO mistake, Tim Cook's Apple had many chances to Fess Up to the Cover Up. They chose NOT do. Now it's too late. -----
News Update : 3 PM (La Jolla-time) Sunday, Nov 3, 2024 FYI, we've been Asked & have Agreed, to clarify two important points regarding our Machine Learning (ML) Training Data strategy. Specifically, the Capture & Collection of "Dynamic" ML Training Data. Point one, currently, ALL image-based ML training data represents static content. i.e., a single photo. Point two, there are NO industry standards for attaching OR embedding ML Tags OR Captions to an image OR image sequence. With Photosets v10.31, we added the necessary Baseline of support. i.e., 10-bit 422 4K High-Precision Timing Burst Photo Capture, & the RGB3x file format. With Photosets v11.0, out soon, we're adding support for Embedding ML Tags/Captions into the RGB3x Hdr. Specifically, up-to 255 bytes of ML Tags OR Captions per photo. ALL goes well, Photosets v11.0 will be out by week's end, perhaps sooner. Our hope is that our approach will become the De Facto Industry Standard. On a side note, we'd like to point out that when we first started working on 10-bit 422 4K burst photo capture it was because of Apple's Apple Log transfer function. Apple uses Apple Log for video. We're using Apple Log for 10-bit 422 4K High-Precision Timing Burst Photo Capture, up to 60 fps. From a high-level perspective, you can think of it as a Linear DNG version for High-Precision Timing Burst Photo Capture. There are differences, but that's the closest analogy. When we saw the connection, we were ALL-in on Apple Log. Having said ALL that, it should be clear that what we're up to has Dual Use. -----
News Update : 12 Noon (La Jolla-time) Sunday, Nov 3, 2024 FYI, one more thing to announce today. We're preparing to Live Demo Photosets' two options for embedding ML Tags/Captions. One is during capture, one is post-capture. And naturally, we're referring to the next update of Photosets, v11.0, out soon. For clarity, we're specifically referring to the Capture & Collection of "Dynamic" ML Training Data. Feel free to search our News webpage for background on that. -----
News Update : 2 AM (La Jolla-time) Sunday, Nov 3, 2024 FYI, today we want to announce that we've finalized our strategy for Photosets v11.1 & v11.2. The plan is to add JPEG-XL Lossless Image Compression in v11.1,
& AVIF Lossy Image Compression in v11.2. If ALL goes well, when we get to v11.2, Users will have three Compression choices for their
10-bit 422 4K photos & photo sets. Please see the relevant table below. The checkmarks in blue represent where we see the most value add. On a side note, today we'd like to point out, just in case it hasn't been Crystal Clear to ALL, that in addition to being a general purpose Flagship-caliber Burst Photo Camera App, we're also positioning Photosets as "the go to app" for capturing & collecting "dynamic" Machine Learning photo content. And that's where the RGB3x file format comes into play. Starting with Photosets v11.0, out in just a few days, Users will be able to add up-to 255 characters of Machine Learning Tags/Captions to their .rgb3x photos ! As a reminder, we added 10-bit 422 4K High-Precision Timing Burst Photo Capture & the RGB3x file format in Photosets v10.31. Supporting sRGB, HLG (with Rec.2020 color primaries), & Apple Log (with Rec.2020 color primaries). And BTW, we're also concurrently working on Decoder & Encoder support. i.e., we're developing it ALL in-lock-step. -----
News Update : 6 PM (La Jolla-time) Saturday, Nov 2, 2024 One more thing to announce today. We want to point-out the two reasons, we believe, Apple intends to acquire Pixelmator: 1.) To help spur M4 Mac & iPad Pro sales. 2.) Because of our recent work on Machine Learning Tags/Captions support. This second reason is Off the Radar of most, but should NOT be. -----
News Update : 11 AM (La Jolla-time) Saturday, Nov 2, 2024 FYI, we needed to craft a new table for External discussions & thought others might like to see it as well. As a reminder, Machine Learning (ML) Tag/Caption support is made possible by the RGB3x file format. There are ways to add it to JPEG metadata, but we have our doubts that it would be widely adopted. It would be considered a kludge. Plus, RGB3x offers so many others benefits. As a reminder, we added 422 4K High-Precision Timing Burst Photo Capture support for sRGB, HLG, & Apple Log, with Photosets v10.31. The next update of Photosets, v11.0, out soon, adds ML Tag/Caption support. Specifically, up-to 255 bytes per photo of embedded ML Tags/Captions. On a side note, today we'd like to point out that ever since Photosets made its debut in the App Store on June 10, 2015, & even though it has been Light Years Ahead of ALL other Camera Apps in Burst Photo Techology & Application/Use-Case support, it has received NO love from Apple in its App Store. Has nothing to do with the app, just the insecurities of Apple's App Store Mgmt Team, Tim, Phil, & Matt. They don't want you to know how badly they've screwed up ! And BTW, if you don't think High-Precision Timing Burst Photo Capture is a BIG deal, you haven't been watching the first half of the Ohio State vs Penn State college football game. Especially those two key plays. One just-before the End Zone, one in the End Zone. -----
News Update : 11 AM (La Jolla-time) Thursday, Oct 31, 2024 Two things to announce today: 1.) Starting tomorrow, we will begin to "tighten the screws" on Apple's App Store. Do you remember the U.S. App Dev Class Action Lawsuit against Apple ? We were the ONLY App Dev who "officially" objected to the lawsuit. The judge stated that our objection was "without merit". But she was, & is, simply wrong. We simply did NOT do a good-enough job of educating her. The reason we bring it up today is because Apple was so proud to announce that as part of the Agreement they had expanded the list of pricing options for Paid Apps, & in particular, adding $0.29 USD as an option. To our knowledge, Apple has NEVER ONCE recommended OR promoted ANY app priced at $0.29 USD. So guess where we've currently got the Base version of Photosets priced at. Link to Relevant Info 2.) We've decided to stick with just LZ4 Lossless Data Compression for RGB3x with the next update of Photosets, v11.0, out soon. We simply don't want to delay the release of v11.0 because of our desire to add JPEG-XL Lossless support. And besides, it's significantly more-important for us to remain focused on the ML Tags/Captions support. -----
News Update : 5 PM (La Jolla-time) Wednesday, Oct 30, 2024 FYI, NOT just User Docs, we've also been working on Marketing collateral. Here is a Heads Up. (table last updated 9 PM, Wed, Oct 30, 2024)
| |
Apple's Linear DNG ProRAW Max Photo Capture |
Apple's Apple Log ProRes Video Recording |
Photosets' Apple Log 10-bit 422 4K Burst Photo Capture (v10.31+) |
|---|---|---|---|
| Embedded Machine Learning Tags/ Captions |
- |
- |
✔ (v11.0+) |
| 10-bit Color Depth |
✔ |
✔ |
✔ |
| Chroma Subsampling |
? |
422 |
422 |
| Resolution |
48 Mpx |
4K |
4K |
| Max Internal Capture Perf |
2-3 fps ? (1) |
4K30 |
4K60 |
| Pixel Size (um) |
1.22 |
2.44 |
2.44 |
| Rec.2020 Color Space |
? |
✔ |
✔ |
| Transfer Function |
Linear |
Apple Log |
Apple Log |
| Image Stabilization |
- |
✔ |
✔ |
| per-Photo Metadata |
✔ |
- |
✔ |
| Compression |
JPEG-XL Lossless OR Lossy Image Compression |
- |
LZ4 Lossless Data Compression (2) |
| Encoding |
- |
ProRes (422HQ ?) |
- |
| Container |
.dng |
.mov ? |
.rgb3x |
Note: Apple supports Apple Log capture ONLY on its four newest "Pro" iPhones. i.e., the 15P, 15PM, 16P, & 16PM. (1) That's what we tested on a 15PM a year OR so ago at 12 Mpx, NOT at 48 Mpx. (2) We're working on adding JPEG-XL Lossless as a 2nd option. -----
News Update : 8 AM (La Jolla-time) Wednesday, Oct 30, 2024 Three things to announce today: 1.) We want to point-out that we believe we're starting to influence some top-level decisions at Apple. NOT Rocket Science, the timing is simply too coincidental to us. On Sunday we announced the addition of ML Tags in RGB3x, & yesterday we submitted an updated Developer Response to the User Review (for Photosets) in pole position in the App Store, which as of this morning is visible to the General Public. For reference, see these two: macrumors link #1 macrumors link #2 2.) Time for us to step-up our efforts to get Tim Cook to fix the App Store. Tim Cook will be speaking tomorrow at Apple's 4Q24 Earnings Call. If you're a Pro Stock Analyst who covers AAPL for a living & will be on the call tomorrow, please ask Tim a questino OR two about why Apple has intentionally neglected the third-party
Burst Photo Camera App "sub-category". And why Phil is still running the App Store, even though he doesn't have an appropriate background to do so. As a reminder, the Apple App Mgmt Team of Tim, Phil, & Matt, has NO Engineering OR Software Development experience, & NO known OR proven "Camera App" Domain/Application/Use-Case expertise. Few know that Apple has, by our count, left more than $100B USD of high-end iPhone revenue on the table over the years because of their stance on the third-party Burst Photo Camera App "sub-category". i.e., due to iPhone Upgrade Cycles being longer than they could have & should have been. i.e., the decision by iPhone owners as to when to upgrade. Photos on one end, Videos on the other end, & Burst Photos, preferably captured with High-Precision Timing, in the middle. Apple has done well on the ends but piss-poor in the middle. 3.) This morning we pivoted the Base version of Photosets to a FREE app ! Mostly because it's a good fit for Halloween. But also because of #2 above. -----
News Update : 10 AM (La Jolla-time) Tuesday, Oct 29, 2024 FYI, we're thinking about changing the name of Photosets' ONE & ONLY IAP to "10-bit 422 4K Capture". Basically, dropping the "ALog" part of it. Simply to avoid OR limit confusion. With v10.31, Users choose between sRGB, HLG (with Rec.2020 color primaries),
OR Apple Log (with Rec. color primaries), via the relevant In App Settings switch. As a reminder, while Apple calls it Apple Log, for simplicity we refer to it as ALog. Please note that Apple doesn't support P3 D65 with 10-bit 422 4K capture, so we can't either. If Apple adds support for it, it will be trivial for us to also add support for it. On a side note, we'll soon be kicking off a Marketing Campaign that illustrates the Pros & Cons of 8-bit 420 JPEG vs. Photosets' 10-bit 422 4K solution. And naturally, WRT high-precision timing burst photo capture, Photosets' speciality. -----
News Update : 9 AM (La Jolla-time) Tuesday, Oct 29, 2024 FYI, NO ONE took advantage of the reduced pricing yesterday, so we pivoted the price of the Base version of Photosets back to its regular price of Five U.S. Bucks. It is what it is. And BTW, today, & until submitted, we'll be focused on Refining, Field Testing,
& then wrapping-up Photosets v11.0. -----
News Update : 9 AM (La Jolla-time) Monday, Oct 28, 2024 FYI, we've been Asked & have Agreed, to Drop the Price of the Base version of Photosets to
ONLY ONE U.S. Buck. Please note that it's very-likely just a temporary price drop. Also, the next update of Photosets, v11.0,
News Update : 3 PM (La Jolla-time) Sunday, Oct 27, 2024 FYI, we've been Asked & have Agreed,
to specify any other things we may be working on OR investigating. There are four: ● JPEG XL for High-Quality 10-bit photos ● AVIF for Low/Med-Quality 10-bit photos & (ALL) 10-bit videos ● JPEG Gain Maps ● AVIF Gain Maps On a side note, as of today, we're NO longer using X/Twitter for Photosets-related News Updates. If you're interested in what we're up to, you'll need to visit our website on a regular basis. -----
News Update : 1 PM (La Jolla-time) Sunday, Oct 27, 2024 FYI, Photosets v11.0, out soon, supports the capture & collection of photos & photo sets for Machine Learning in a brand-new & innovative way ! We believe many will see it as an innovative twist of the Features & Capabilities that represent the
ALog 10-bit 422 4K Capture IAP. Please note that you will need one of the four newest "Pro" iPhones to take advantage of it. i.e., 15P, 15PM, 16P, or 16PM. -----
News Update : 3 PM (La Jolla-time) Saturday, Oct 26, 2024 FYI, today we are announcing that we're now working concurrently on the next update of Photosets, v11.0, as well as a brand-new Mac-based application. Our focus for both is the multi-function rgb3x software that we described yesterday. In addition to that, Photosets v11.0 will also include enhancements for Managing .rgb3x files. E.g., the same AirDrop by Date & Delete by Date that Photosets supports for 8-bit photo sets. And BTW, the sub-title for v11.0 is "Late Bronze Age v2 Edition". -----
News Update : 12:30 PM (La Jolla-time) Friday, Oct 25, 2024 FYI, because Apple is expected to announce M4 Macs next week, we've been looking into a two-product solution for working with .rgb3x files. Consider this example: Photosets v10.31+ would (still) be used for the capture of 10-bit 422 4K burst photos, which would be written into the User's Photosets/rgb3x folder, & which would accessible via the native Files app. The User AirDrops the .rgb3x photo files to their M4 Mac. The User then deletes the .rgb3x photo files on their iPhone. Then, on the User's M4 Mac, new software, let's simply call it the rgb3x Decoder for now, decodes the .rgb3x photo files into what ? The benefit of the Apple Log transfer function is that a User can easily & effectively change the attributes of a photo OR video. So that clearly would be the next step for Apple Log captured content. And that's irrespective of whether it's occurring on a Mac, an iPhone OR an iPad. And BTW, that piece of combo software (i.e., rgb3x Decoder + Apple Log attribute adjuster) is what we're currently working on (for Photosets v11.0). What it outputs needs to be something that Encoders can work with. And that applies to both single photos & burst photo sets. As a reminder, burst photo sets can be crafted into short-duration video scenes. Photosets includes an integrated Short-Form, "60" video maker that works with 8-bit photo sets. And that's with concurrently captured Audio data ! -----
News Update : 8 AM (La Jolla-time) Friday, Oct 25, 2024 FYI, today we want to make it Crystal Clear to ALL that we fully intend to make the .rgb3x file format a De Facto Industry Standard. And, that it is already well-positioned to achieve that status with at-least 10-bit 422 4K burst photos. Made possible by the release of Photosets v10.31 two days ago. Photosets v11.0, out soon, will continue the trend. -----
News Update : 9:30 PM (La Jolla-time) Thursday, Oct 24, 2024 Two things to announce before Closing Shop for the day: 1.) We've been Asked & have Agreed, to prioritize User Docs & Video Tutorials. 2.) For v11.0, for the newly-added 10-bit 422 4K capture support, we are considering alternatives to the app's currently-used Data Compression approach. Perhaps lossless image compression. -----
News Update : 12 Noon (La Jolla-time) Thursday, Oct 24, 2024 FYI, we want to make one important point crystal clear to ALL, that our current Top Priority is adding support to Photosets so that .rgb3x photo files can be Decoded, their attributes adjusted, & (subsequently) Encoded in a distributable format. That's Photosets v11.0, out soon. As a reminder, .rgb3x files represent 10-bit 422 4K (burst) photos captured with High-Precision Timing. -----
News Update : 8 AM (La Jolla-time) Thursday, Oct 24, 2024 FYI, Photosets v10.31, released late yesterday, is ALL-about the High-Precision Timing (HPT) capture of
10-bit 422 4K Apple Log-based (Burst) Photos. Which represents a smartphone industry first ! The next update of Photosets, v11.0, out soon, will be ALL-about
post-processing & distribution of those HPT (Burst) Photos. Which will also represent a smartphone industry first ! Please see our News Update of late yesterday for a Technical Heads Up. -----
News Update : 10 PM (La Jolla-time) Wednesday, Oct 23, 2024 FYI, after waiting 9+ hours for Photosets v10.31 to transition from "Waiting for Review" to "In Review," we submitted an Expedited App Review Request, which Apple granted. And, it just now went into Review. Also, to celebrate the upcoming release of this update, which we believe could be a Game Changer, & NOT just for us but also Apple's iPhone Unit Sales, we've just temporarily dropped the price of the Base version to ONLY ONE U.S. BUCK. Regarding what we refer to as ALog 10-bit 422 4K Capture, it's basically Apple Log-based High-Precision Timing Burst Photo Capture. As a reminder, Apple Log is the Apple-defined transfer curve (with Rec.2020 color primaries). It's a transfer curve that makes it Easy for Users to adjust the attributes in Post. That applies to Videos, as well as Photos. You can think of Apple Log as a User Friendly capture format. With one drawback, what we refer to as "the icing problem". Remember the phrase from the original Iron Man "How'd you solve the icing problem ?". Once captured, the logical next step would be to adjust the attributes in Post. OK, so how do you do that ? That's what we're working on right now. That and a first-cut of Encoding support so that once the attributes have been adjusted, the result could be output in a Distributable format. Think H.264, HEVC, ProRes 422 HQ, AV1, etc. And naturally with a profile that supports 10-bit 422 4K. And ideally, one in which Apple offers Hardware-based Decoder support in at least its four newest "Pro" iPhones. There-in lies the challenge. -----
News Update : 9 AM (La Jolla-time) Monday, Oct 21, 2024 FYI, as you may OR may NOT know, we've very-recently added 10-bit 422 4K Apple Log-based High-Precision Timing (HPT) Burst Photo Capture (BPC) support to the next update of Photosets,
v10.31, out soon. Now, we're in the process of adding post-capture support for that Unique & Innovative HPT BPC addition. Once done, we'll release v10.31. Please see the relevant (first) table below. -----
News Update : 7:30 AM (La Jolla-time) Sunday, Oct 20, 2024 FYI, we have NOT yet submitted Photosets v10.31 to App Review. We're still working on it. Yesterday, we decided to give it a Filesystem Clean-up & Make-over before submitting it. That task is still on-going. Once completed, the Photosets folder on your native Files app will be much-less confusing. Also, we made an important decision yesterday regarding what had been labeled "ProRes" on the On-the-Fly Video Maker (UISegmentedControl) controller. We changed the label to "ALog" & the transfer function from HLG (w/ Rec.2020 primaries)
to Apple Log (w/ Rec.2020 primaries). Note that we did NOT change the encoding, it's still ProRes 422HQ. Relevant videos crafted by Photosets will be written to
the new Videos_ALog folder. And BTW, On-the-Fly H.264 & HEVC videos crafted by Photosets will be written to
the new Videos_OTF folder. Used to be to the OTF_Videos folder. Multi-scene videos crafted by Photosets' Short-Form, 60-scene Video Maker will be written to
the existing Videos folder, just as before. Also, we've added a new folder called "Misc," where we've moved the folders that are of secondary importance. As a reminder, the transfer function Apple calls "Apple Log" we refer to as "ALog". Photosets v10.31 supports two methods of ALog capture: i.) 10-bit 422 4K Video Capture. ii.) 10-bit 422 4K High-Precision Timing Burst Photo Capture. The Video Capture option includes ProRes 422HQ encoding, the Photo Capture option includes Data compression, but NO image compression. i.e., Lossless, OR in simpler terms, RAW. On a side note, we want to make it Crystal Clear to ALL that you will very-likely NOT hear about Photosets or its novel "ALog RAW" capture support from Apple. That's because Apple's App Store Mgmt Team of Tim, Phil, & Matt, dug Apple into a DEEP Hole WRT Photosets & the entire third-party Burst Photo Camera App "category" years ago, & they've NOT yet figured a way out. Mostly due to a lack of courage. We say to Tim Cook, (simply) Fess Up, Pay Up, & Move On. It's NOT Rocket Science. -----
News Update : 8:30 AM (La Jolla-time) Saturday, Oct 19, 2024 FYI, quick update to our earlier News Update. We forgot to add that Tim Cook will be speaking publicly on Halloween, at Apple's next Earnings Call. -----
News Update : 8 AM (La Jolla-time) Saturday, Oct 19, 2024 FYI, we've been Asked & have Agreed, to detail our current state of affairs. First, do we wrap-up & submit the next update of Photosets, v10.31, to App Review ? OR, do we continue to refine it & make it more robust ? Either way, it's close. At least the technical part of it. That leads us to the Second topic, our decision of a few days ago to officially call v10.31
the "Late-Bronze Age Edition". And NOT for anything related to Photosets, but because of the BIG picture perspective. The state of civilizations today are in a similar situation to just-before the Late-Bronze Age Collapse. We simply want to put some visibility on that. The problem is we're mostly an R&D company. Read that to mean we're simply NOT ready to Kick Off our Late-Bronze Age Marketing & Branding campaign. We're close, but we're NOT there. Requires custom costumes. Perhaps Halloween, OR even the day before that, would be the ideal day to Kick it Off. As such, do we delay the release of v10.31 to align with the campaign ?, OR do we simply release it now/soon & kick off the campaign when we're ready with it ? We're leaning towards the latter. Third, do we publish the RGB3x spec ? i.e., make it public. Doing so will greatly help it become a De Facto standard. But if we do so prematurely, we risk NOT capitalizing on ALL our hard work. Fourth, few know it, but we're way the fuck ahead of Apple WRT High-Precision Timing (HPT) Burst Photo Capture. And have been for many years. Apple's Upper Mgmt doesn't want you to know that. Because if the General Public did, Tim Cook would have some serious explaining to do. And, very importantly, it could become the Catalyst that results in the Break of Up Apple's App Store "monopoly" here in the States. High-end iPhone owners, AAPL shareholders, & Apple's own cellular service provider partners, aren't gonna like what they find out. i.e., the benefits that Apple cheated them out of. -----
News Update : 5:30 AM (La Jolla-time) Friday, Oct 18, 2024 FYI, there is a 50% chance we'll be ready to submit the next update of Photosets, v10.31,
to App Review later today. Field Testing has gone well, but we still have more testing to do. Also, we've Back-Tracked on what we stated yesterday, regarding the app's On-the-Fly Video Maker support. Our reasoning ... First, the H.264 & HEVC options, which work with 8-bit captured photos, works beautifully. And it's fast, especially on newer iPhones. Second, we concluded it' best for Users to continue to have the option on whether to delete the photos OR NOT when using the app's On-the-Fly Video Maker. That's how it works now. i.e., with v10.30. Third, we have a chance to make a very BIG splash with 10-bit 4K Apple Log-based High-Precision Timing (HPT) Burst Photo Capture. And, importantly, what we refer to as the rgb3x file format could become a de facto standard. As a reminder, what we refer to as "ALog RAW 10-bit 4K Capture" is basically the Apple Log transfer curve with Rec.2020 color primaries, & with NO Image Compression. It's Data compressed ONLY. As such, it's a Lossless solution. OR in simpler terms, RAW. On a side note, we want to make one important point Crystal Clear to ALL, & especially to potential Investors & Corp Partners. Our primary market is NOT the App Store. Was at one time, but we've moved on. Photosets is a Billion Dollar Plus app that has sat mostly-idle in Tim Cook's App Store. NOT because of the app, but because Apple' App Store Mgmt Team didn't know any better. We stand by our estimate that Apple left more than $100B USD of high-end iPhone revenue "on the table" over the years because of their stance on Photosets. Once that becomes Common Knowledge, Tim Cook, Phil Schiller, & maybe even some of the AAPL Board members, will be ousted. -----
News Update : 12:30 PM (La Jolla-time) Thursday, Oct 17, 2024 FYI, we've made a few important decisions regarding Photosets' On-the-Fly Video Maker. This is the one that the User controls via the Camera Settings dialog. i.e., just-before transiitioning into the Camera.
News Update : 10 AM (La Jolla-time) Thursday, Oct 17, 2024 When the U.S. National Debt is at an ALL-time High, $35.6T USD, annual interest paid on the Debt is at an ALL-time High, $950B USD, & the Stock Market is at an ALL-time high, it makes perfect sense to start taxing Stock Sales to Pay Down the Debt. We propose a 1% Federal Sales Tax on ALL Stock Sales made via the Stock Exchanges here in the States, with the proceeds going to the U.S. Treasury for the sole purpose of Paying Down the U.S. National Debt. Additionally, we propose a 5% Federal Tax on ALL Public Company Stock Buybacks made via the Stock Exchanges here in the States, again with the proceeds going to the U.S. Treasury for the sole purpose of Paying Down the U.S. National Debt. -----
News Update : 8:30 AM (La Jolla-time) Thursday, Oct 17, 2024 FYI, one more thing to announce today. We are now, as of this morning, referring to the next update of Photosets, v10.31, out soon,
as the "Late-Bronze Age Edition". And here's why ... Around 1200 BC, during the Late-Bronze Age, workers had become specialized, due in large part to trade networks. Times were good for many & civilizations flourished. Then, due to a number of events, it ALL collapsed. If you don't think the same thing could happen again, & soon, you're NOT paying attention. This past week the CBO's annual report specified that the interest charge on the $35.6T USD U.S. National Debt was $950B USD for just the past year. Yet, since then, NO mention of ANY of it from either Trump OR Harris. If left UN-check'd, Debt alone will financially sink us as a Nation. Add into the mix that China has their own well-known financial problems & is now running Experiments on how-best to Blockade Taiwan. A Chinese version of "Wag the Dog" could start on ANY given day. Our best guess, if there's chaos post-Election here in the States, that's when they'll make their move. The U.S. Military will step in, along with other affected Nations. ALL trade with China & Taiwan will immediately stop. -----
News Update : 7 AM (La Jolla-time) Thursday, Oct 17, 2024 FYI, we plan to submit the next update of Photosets, v10.31, to App Review later today. To celebrate, we've temporarily Dropped the Price of the Base version by half. -----
News Update : 1 PM (La Jolla-time) Wednesday, Oct 16, 2024 FYI, we needed to craft a new table for External discussions & thought others might like to see it as well. In Photosets v10.31, out soon, we added 10-bit 4K 422 High-Precision Timing (HPT) Burst Photo Capture. If Apple's Hardware-based AV1 Decoders support playback of 422 videos, we'll add software-based AV1 encoder support to a near-future update of Photosets. If they don't, as we suspect, we'll need to convert the 422 data to 420 data via an Interim Step. One that (naturally) allows Users to adjust the characteristics of the data. And, imporantly, this is where Apple Log will shine. And BTW, for clarity, allowing Users to adjust the characteristics of the data will be there irrespective of what Apple supports.
The road to 10-bit 4K AV1-encoded Videos (table last updated 5 PM, Wed, Oct 16, 2024)
| |
The BIG Picture |
|||||||
|---|---|---|---|---|---|---|---|---|
| 8-bit 8 Mpx / 4K / 12 Mpx (v10.30+) |
10-bit 4K60 |
|||||||
| sRGB |
P3 D65 |
Rec.2020 + HLG |
Rec.2020 + Apple Log |
sRGB |
P3 D65 |
Rec.2020 + HLG |
Rec.2020 + Apple Log |
|
| Photosets' HPT Burst Photo Capture Engine |
||||||||
| HPT Burst Photo Capture |
- |
✔ |
- |
- |
✔ (v10.31+) |
- |
✔ (v10.31+) |
✔ (v10.31+) |
| Photosets' "shared" On-the-Fly / Short-Form, "60" scene Video Maker |
||||||||
| AV1 (1) |
- |
- |
- |
- |
✔ (x422 OR x420) |
- |
✔ (x422 OR x420) |
✔ (x422 OR x420) |
| H.265 (HEVC encoded) |
- |
✔ (420f) |
- |
- |
- |
- |
- |
- |
| H.264 |
- |
✔ (420f) |
- |
- |
- |
- |
- |
- |
(1) What we do with AV1 depends-upon what Apple supports with their Hardware-based AV1 Decoders. Specifically, which profiles they support. -----
News Update : 10:30 AM (La Jolla-time) Wednesday, Oct 16, 2024 FYI, one more thing to announce today. We're investigating whether it makes sense to add AV1 422 Professional profile-based Encoding support to Photosets' "shared" On-the-Fly / Short-Form, 60-scene Video Maker. If added, it would enable Photosets' Users to craft Apple Log-based 10-bit 4K AV1 videos. The BIG unknown is whether Apple's HW-based AV1 Decoders could decode it. That's the first thing we need to figure out. As a reminder, the 15P & 15PM, as well as ALL four members of the "16" family of iPhones, have HW-based AV1 Decode support. Precisely what that means needs to be investigated. On a side note, Photosets currently offers support for crafting 8-bit H.264 & H.265 / HEVC videos. -----
News Update : 7:30 AM (La Jolla-time) Wednesday, Oct 16, 2024 Two things to announce today: 1.) We're gonna soon put the Squeeze on Apple's Upper Mgmt. We believe we will soon make it Crystal Clear to most that the so-called Pro Stock Analysts who cover AAPL for a living are Useless. To our knowledge, NONE have picked-up on the financial implications of Apple's stance on Burst Photo Capture. As a reminder, Photos on one end, Videos on the other end, & Burst Photos, preferably captured with High-Precision Timing (HPT), in the middle. HPT Burst Photo Capture represents a set of Domains & Applications/Use-Cases separate & distinct from Photos & Videos. By intentionally neglecting & suppressing knowledge of HPT Burst Photo Capture Apple left alot of Coin "on the table". By our count, more than $110B USD, starting with the release of the 2016 iPhone 7+,
Apple's first true High-Perf iPhone. Perhaps the BIG question is, who is most to blame ?, Tim Cook, Phil Schiller, OR the AAPL Board. 2.) The release of of the next update of Photosets, v10.31, is On Hold (for a few days) while we work thru the details of adding HW-based On-the-Fly Video Maker support for the app's recently-added 10-bit 4K capture. -----
News Update : 9:30 AM (La Jolla-time) Tuesday, Oct 15, 2024 FYI, we've been Asked & have Agreed, to summarize the Features & Capabilities of Photosets'
ALog RAW 10-bit 4K Capture IAP: 1.) Regarding 10-bit 4K Capture (on Apple's four newest "Pro" iPhones): ● Back Wide Camera ONLY (for now) ● 4K30 or 4K60 ● VM OFF ONLY (i.e., NO Videos automatically crafted) ● sRGB, HLG, or Apple Log (NO image compression for either) ● .rgb3x file format ● Up to "30" photos/set 2.) Regarding 8-bit 8 Mpx, 4K, & 12 Mpx P3 D65 Capture (on ALL supported iPhones & iPads): ● Up to "30" photos/set As a reminder, here it's either JPEG or HEIC. -----
News Update : 8 AM (La Jolla-time) Tuesday, Oct 15, 2024 Consider this ... If Apple was forced, by a Court Order here in California, to disclose per-Qtr iPhone Unit Sales, beginning with the Qtr when the 2016 iPhone 7+ was released, how would that affect Apple's market standing & valuation ? And yes, we are strictly referring to Apple's intentional suppression & neglect of the Flagship-caliber third-party app OR apps in the Burst Photo Camera App "category". Which effectively "cheated" high-end iPhone owners, AAPL shareholders, & Apple's own cellular service provider partners, out of the "benefits" that they offer. From an AAPL shareholder perspective, the important thing to know is that iPhone Upgrade Cycles have been longer than they should have been because of Apple's decisions. And here we are referring to the decision by iPhone owners as to when to upgrade. And BTW, if you know Our Story, & in particular, Our Discovery of the A11/A12 Performance Controller NEON Access Chip Bug, aka "Phil's Bug," the day after the iPhone Xr was released, & Apple's response to that, & importantly, the financial implications of Apple's response, you'll know why we're brining this up today. A day in which Apple hits a new ALL-time high. As a reminder, Photosets first became a rare, true Flagship-caliber Burst Photo Camera App upon the release of the 2016 iPhone 7+, which was Apple's first true High-Perf iPhone. It's time for Apple to Fess Up to the Cover Up, & Pay Up. Also as a reminder, Photos on one end, Videos on the other end, & Burst Photos, preferably captured with High-Precision Timing, in the middle. From us, Apple gets an A- grade for Videos, a B+ grade for Photos, but ONLY a D- grade for their native Burst mode feature. NO ONE should be surprised if Photosets soon becomes The Catalyst for the Break Up of Apple's App Store Monopoly here in the States. We have ALL the ammo we need (i.e., relevant data points) to make it happen. Ask yourself, why is Phil Schiller, a guy with NO Engineering OR Software Development experience, & NO known "Camera App" Domain/Application/Use-Case expertise, running the App Store ? -----
News Update : 5:30 PM (La Jolla-time) Monday, Oct 14, 2024 FYI, quick update to our 10-bit 4K Capture efforts: 1.) It does NOT include support for P3 D65. That's because Apple doesn't offer support for it. In the relevant UISegmentedControl the P3 D65 segment is Disabled. If, in the future, Apple decides to add support for it we won't have to make any UI changes. ONLY lower-level code updates. 2.) What we refer to as "ALog RAW" is basically Apple Log with NO compression. It represents the first phase of our efforts to support Apple Log. OR more specifically, Apple Log-based High-Precision Timing Burst Photo Capture. 3.) With v10.31, for 10-bit 4K Capture, sRGB, HLG, & Apple Log, are each UN-compressed solutions. And each uses the same RGB3 derivative. Custom header, followed by the per-photo Metadata, followed by the data-compressed Photo Data. Again, Data compression ONLY, NO image compression. 4.) If JPEG XL was ready for prime time we probably would have gone with that. But it's NOT. What we've gone with is the best for here & now. And BTW, just so it's crystal clear to ALL, what we've gone with makes it easy to experiment with various compression options. And NOT just for us, but for anyone who has an interest (& who is sufficiently Skilled in the Art). On a side note, we're working on a 10-bit DCT-based NEON/Vector Processor implementation, but it's NOT ready. If it was we'd have gone with that. 5.) Regarding our "How'd you solve the icing problem ?" tweet to Tim Cook, we're NOT tipping our hand on that till we're ready to fully capitalize. 6.) What we're working on has a good chance of becoming a De Facto standard !
Photosets' 10-bit 4K Capture (For now, each is an UN-compressed solution)
| sRGB |
P3 D65 |
HLG |
Apple Log |
|---|---|---|---|
| ✔ |
- |
✔ |
✔ |
-----
News Update : 12 Noon (La Jolla-time) Monday, Oct 14, 2024 FYI, we're in the Final Testing Phase with the next update of Photosets, v10.31. If ALL continues to go well we will submit it to Apple App Review by day's end. Here's a Heads Up on some relevant screenshots.
-----
News Update : 9 AM (La Jolla-time) Saturday, Oct 12, 2024 FYI, here is a Heads Up on what you can expect with Photosets v10.31, out as early as later today. The important thing to know is that Apple offers Apple Log capture support ONLY on its four newest "Pro" iPhones. And as such, Photosets does as well. And, importantly, we've wrap'd support for it in a brand-new One-Time-Purchase IAP, called "ALog RAW Capture". By Apple rules, we MUST offer the IAP to everyone, NOT just those running Photosets on a
15P, 15PM, 16P, or 16PM. Our solution, we've boosted the capture durations for ALL. Up-to "30" photos per set ! That way everyone gets a BIG benefit ! And BTW, NO reason ALog RAW Capture won't soon become a de facto industry standard, & represent the High-End for both Pro & Consumer (Burst) Photo Capture.
News Update : 10 AM (La Jolla-time) Friday, Oct 11, 2024 FYI, one more thing to announce today regarding our upcoming ALog RAW Capture support. Because the file format we decided to go with is a derivative of Photosets' exisiting RGB3 file format, we've decided to go with a ".rgb3x" file extension (to avoid confusion). And, to prevent ANY confusion, we've moved the relevant table from our Photosets User Guide webpage to here, and, updated it. How Photosets' Lossless / RAW Capture Compares (i.e., Capture with NO Image Compression)
(table last updated 10 AM, Fri, Oct 11, 2024)
| Format |
File Extension |
Compression |
per-Photo Metadata |
|
|---|---|---|---|---|
| Image (Lossy) |
Data (Lossless) |
|||
| UN-comp. RGB |
.rgb3x (ALog RAW) |
- |
✔ |
✔ |
| .rgb3 |
- |
✔ |
✔ |
|
| .rgb2 |
- |
✔ |
- |
.rgb |
- |
- |
- |
| HEIC |
.heic |
✔ |
- |
✔ |
| JPEG |
.jpg |
✔ |
- |
✔ |
● .rgb3x = 10-bit 3rd-Gen UN-comp. RGB (10-bit Apple Log w/ Rec.2020 color primaries) ● .rgb3 = 3rd-Gen UN-comp. RGB (8-bit P3 D65) ● .rgb2 = 2nd-Gen UN-comp. RGB (8-bit P3 D65) ● .rgb = 1st-Gen UN-comp. RGB (8-bit P3 D65) -----
News Update : 9 AM (La Jolla-time) Friday, Oct 11, 2024 FYI, one more thing to announce today regarding our upcoming ALog RAW Capture support. You will need the new One-Time-Purchase IAP, priced at (ONLY) ONE U.S. Buck. As a reminder, Apple Log is supported by Apple ONLY on Apple's four newest "Pro" iPhones. Anyone can purchase the IAP (per Apple's rules), but there's ONLY a benefit if you're running Photosets on one of the four newest "Pro" iPhones. On a side note, the plan is to Roll it Out initially ONLY here in the States. -----
News Update : 8 AM (La Jolla-time) Friday, Oct 11, 2024 FYI, we're On Track to Release the next update of Photosets, v10.31, tomorrow, with a first-cut of
Apple Log 10-bit 4K HPT Burst Photo Capture. We call it "ALog RAW Capture". And it uses the same file format that we use in Photosets for RGB3 files. Custom Header, followed by the Metadata, followed by the Data. Data compression ONLY, NO image compression. As such, it's Lossless, OR in simpler terms, RAW. And BTW, HPT stands for High-Precision Timing. Also BTW, it has the potential to quickly become a de facto industry standard. -----
News Update : 8 PM (La Jolla-time) Thursday, Oct 10, 2024 FYI, in the app, i.e., Photosets, we now refer to it as "ALog RAW,"
where ALog naturally refer to "Apple Log". And very specifically, "ALog RAW" is a Lossless solution. Data compression ONLY, NO image compression. Make NO mistake, it could become a de facto standard. Also, if ALL continues to go well, we'll submit v10.31 to Apple App Review tomorrow with it included. Also, we've moved the two tables that were at the bottom of this webpage up to here, to make it easier to follow along. 📌 8-bit now, 10-bit 4K added soon (table last updated 7:30 PM, Thurs, Oct 10, 2024)
| |
Photosets' High-Precision Timing Burst Photo Capture Engine |
|||||||
|---|---|---|---|---|---|---|---|---|
| 8-bit 8 Mpx / 4K / 12 Mpx (v10.30) |
10-bit 4K60 (near future) |
|||||||
| sRGB |
P3 D65 |
Rec.2020 + HLG |
Rec.2020 + Apple Log |
sRGB |
P3 D65 |
Rec.2020 + HLG |
Rec.2020 + Apple Log |
|
| JPEG |
- |
✔ |
- |
- |
- |
- |
- |
✔ |
| HEIC (HEVC encoded) |
- |
✔ |
- |
- |
- |
- |
- |
✔ |
| Lossless (1) |
- |
- |
- |
- |
- |
- |
- |
✔ (ALog RAW) |
| HDR (2) |
- |
- |
- |
- |
- |
- |
- |
✔ |
(1) Data Compression ONLY, NO Image Compression;
also, NO Alpha channel, it's stripped-off before the Data Compression Op. In the Photosets app & on this website we refer to it as RGB2 (2nd-Gen) & RGB3 (3rd-Gen). RGB3 includes per-Photo Metadata, RGB2 does NOT. That's the ONLY difference between the two. Photosets had supported both RGB2 & RGB3 for many years,
but both are Disabled in the most-recently released version, v10.30. Both are a good fit for Machine Learning tasks. (2) PQ and/or ProRes. -----
📌 A Comparison of per-Photo Memory Requirements (in MB) For now, we focus on just 8-bit & 10-bit 4K
(table last updated 9 PM, Wed, Oct 9, 2024)
| Format |
8-bit |
10-bit |
||||
|---|---|---|---|---|---|---|
| 8 Mpx (30 fps) |
4K (30-60 fps) |
12 Mpx (30 fps) |
8 Mpx (30 fps) |
4K (30-60 fps) |
12 Mpx (30 fps) |
|
| BGRA (1, 2) |
- |
33.2 |
- |
- |
- |
- |
| RGB |
- |
24.9 |
- |
- |
- |
- |
| 420 YpCbCr |
- |
12.4 |
- |
- |
24.9 (HLG) |
- |
| 422 YpCbCr |
- |
- |
- |
- |
33.2 (Apple Log) |
- |
| BGR10A2 (1, 3) |
- |
- |
- |
- |
33.2 |
- |
(1) 4B-aligned Per-Pixel formats support Machine Learning ! (2) Photosets' 8-bit capture is based-upon BGRA. (3) For 10-bit 4K, BGR10A2 is our preference, but working with it via the CPU is NON-trivial. -----
News Update : 4 PM (La Jolla-time) Thursday, Oct 10, 2024 FYI, we've decided to go with Photosets' RGB3 file format for our initial implementation of
"Apple Log 10-bit 4K Capture". Please see the next to last table on this webpage, & in particular, the row labeled "Lossless". And BTW, this is by-far the Easiest & Quickest way for us to release Apple Log 10-bit 4K Capture. We could have it ALL done by day's end tomorrow ! -----
News Update : 11:30 AM (La Jolla-time) Thursday, Oct 10, 2024 FYI, to prevent ANY confusion, we decided to go with "Apple Log 10-bit 4K Capture". When set, it over-rides Photosets' default 8-bit P3 D65 4K Capture. As a reminder, Apple Log is ONLY supported on Apple's four newest "Pro" iPhones,
the 15P, 15PM, 16P, & 16PM. Here's how it looks in Photosets' In App Settings dialog. i.e., in a near-future update. That may be the next update, v10.31, OR it may be the one after that. As a reminder, Apple Log represents a transfer function with Rec.2020 color primaries. How it's Encoded & Decoded is up to us. i.e., there is NO standard. And BTW, our 8-bit BGRA + highPrecisionColorBuffer strategy is one option we are considering. See our relevant News Update on our News webpage for background on that. On a side note, we have decided to include support for it in the 1x Capture-Duration App Store version of Photosets. -----
News Update : 7:30 AM (La Jolla-time) Thursday, Oct 10, 2024 To potential Investors & Corp Partners, we want to make one very important point crystal clear. We believe Apple's App Store Mgmt Team of Tim, Phil, & Matt, may be intentionally pretending to be Dimwits WRT the third-party Burst Photo Camera App "category," as a means to try to prevent their actions from becoming the Catalyst that Breaks Up Apple's App Store Monopoly. Photos on one end, Videos on the other end, & Burst Photos, preferably captured with High-Precision Timing, in the middle. Apple has done well on the ends, but piss-poor in the middle. Which is where our Photosets NOT ONLY competes, but is Light Years Ahead of the competition, including Apple's own Burst mode feature. We want high-end iPhone owners, AAPL shareholders, & Apple's own cellular service provider partners, to know what benefits Apple cheated them out of. Apple clearly has a Monopoly & we can prove it. And very specifically, it's their ability to Fully Control the Narrative, including Covering Up things that could have harmed them, & NOT being adversely affected by it. Case in point, Apple currently has a market cap of ~$3.5T USD. -----
News Update : 6:30 AM (La Jolla-time) Thursday, Oct 10, 2024 FYI, quick update regarding our 10-bit Burst Photo Capture efforts. 1.) We've decided to go with "Apple Log 10-bit 4K" for the switch label that controls it. vs. what we had stated late yesterday. 2.) We may OR may NOT include support for it in the Base version of Photosets. We cannot say at this time. 3.) We expect to have the implementation completed by day's end today. 4.) We may OR may NOT be in UN-chartered waters with it. We suspect yes, but we cannot say with confidence at this time. -----
News Update : 9 PM (La Jolla-time) Wednesday, Oct 9, 2024 FYI, quick update before closing shop for the day. 1.) We continue to make good progress on our 10-bit Burst Photo Capture implementation. Support for it inside Photosets is now controlled via a new dedicated switch,
labeled "Apple Log 4K Capture". Please note that because we decided to go with Apple Log, it will ONLY be applicable to Apple's four newest "Pro" iPhones, the 15P, 15PM, 16P, & 16PM. 2.) We've decided to drop Photosets' Native RAW capture support. Could be temporary OR it could be permanent, we cannot say at this time. 3.) We have NOT yet submitted Photosets v10.31 to Apple App Review. 4.) We've updated the two tables at the bottom of this webpage. -----
News Update : 12 Noon (La Jolla-time) Wednesday, Oct 9, 2024 FYI, quick update regarding our (upcoming) 10-bit Burst Photo Capture support. We've decided to go with x422 with Apple Log (with Rec.2020), rather than x420 with HLG (with Rec.2020), as our starting point. i.e., what we receive from the Apple Camera Framework. Samples are bigger, 33.2 MB per photo, vs. 24.9 MB per photo, but other than that, it's a benefit for what we want to do, both now & in the near-future. And BTW, we generally do have it ALL working. We'll update the two relevant tables later today. -----
News Update : 10 AM (La Jolla-time) Wednesday, Oct 9, 2024 FYI, as many AAPL shareholders probably now know, Apple's latest & greatest iPad Pros, their OLED M4 iPad Pros, are NOT selling well. But most do NOT know the true reason why. Doesn't have a Killer App. We on the other hand, do have one for it. Photosets' Multi View Capture (MVC), & in particular MVC "master" support, combined with Photosets' Short-Form, 60-scene Video Maker, represents a Killer App. Both Unique & Innovative. But there is a problem. We see NO reason to release MVC master support for Apple's latest & greatest iPad Pros. In fact, just the contrary. It's worth much more to us to keep it as an In House capability. We paid $999 USD for an 11" OLED iPad Pro on Day One. The same iPad Pro can now be had for ONLY $849 USD ! Consider this, if instead of announcing a $110B USD share buyback this past May, Apple had instead announced a $109B USD share buyback plus the creation of a $1B USD fund that will target third-party Apple-aligned R&D projects, Apple would very-likely NOT be in the mess that it's now in ! What Apple has been lacking during Cook's reign as CEO is someone like what Cisco had during its heyday, Mike Volpi. Perhaps it's just NOT best if a Bean Counter continues to run a BIG Tech company like Apple. We stand by our prediction that Cook will announce his retirement date later this month. To us, the writing is (clearly) on the wall. Food for thought. -----
News Update : 7 AM (La Jolla-time) Wednesday, Oct 9, 2024 FYI, today we want to publicly clarify our position. There is NO money to be made as an App Dev, NOT really. But there is significant financial opportunity for apps like Photosets that have the potential to carve-out a Machine Learning "niche". That's ALL you need to know to fully appreciate what we prioritize. If Tim Cook wasn't running Apple & Phil Schiller wasn't running the App Store, high-end iPhone owners, AAPL shareholders, & Apple's own cellular service providers, would ALL have benefited from our hard work. But Tim is a Bean Counter, & Phil, we'll, we're NOT really sure why Phil runs the App Store OR even why Apple gave him the ONE & ONLY "Apple Fellow" title. Neither one has ANY Engineering OR Software Development experience, & to our knowledge, neither one has ANY "Camera App" Domain/Application/Use-Case expertise. Yet, it's common knowledge that iPhone owners upgrade for the Camera, the Display, & the Battery, in that order. Unless/until the AAPL Board gets its act together, carving-out our Machine Learning "niche" will remain our Top Priority. If we Agree to Terms before that happens, high-end iPhone owners, AAPL shareholders, & Apple's own cellular service providers, will be Out of Luck. For the Record, we don't really think Tim Cook knows what he's doing. And that he should have been replaced as CEO shortly AFTER the 2017 iPhone X was released. iPhone Unit Sales back that up ! NOT to mention the many Billions Apple wasted on the Apple Car, the Vision Pro, & content for its AppleTV+. And BTW, the historic stock buyback announcement this past May was intended to give Cook more time to try to right the ship. Do NOT be surprised if he announces his retirement later this month. Long overdue in our opinion !
By our count, Apple left $113B+ USB of high-end iPhone revenue "on the table," simply because iPhone upgrade cycles were longer than they should have been, due to the actions of Apple's App Store Mgmt Team. And to the fact that the AAPL Board has been "out to lunch".
Click on the graph to view its 4K Res version.
-----
News Update : 6:30 PM (La Jolla-time) Tuesday, Oct 8, 2024 FYI, we've been Asked & have Agreed, to Fast Track the completion of our (initial) 10-bit implemention, with the goal of being ready to Live Demo it early Friday afternoon. On a side note, we hope to release the next update of Photosets, v10.31, tomorrow. Also, once we get past this week's activities, we'll be pivoting back to our Machine Learning tasks. -----
News Update : 12 Noon (La Jolla-time) Tuesday, Oct 8, 2024 FYI, quick update regarding our 10-bit follow-on to JPEG. Each file extension format correlates to a different approach. E.g., DCT vs. HEVC, as well P3 D65 vs Rec.2020, as well as PQ vs HLG, etc. During the Beta phase, which we're in now, this makes getting Feedback much easier. E.g., those wanting to comment on the first version can simply refer to it as the "24v1" version. And BTW, Photosets has the capability to output ALL versions in parallel. On a side note, we want to point out that it was the need for (proper) Metadata support that was the catalyst for us to move forward. i.e., UN-willing to wait ANY longer for others, Apple included. Also on a side note, the End Game for us is Short-Form, Multi-Scene HDR10+ videos, with up-to "60" scenes per video. Except for the HDR10+ part of that, Photosets has supported that for years !
What to expect in the near future (Rec.2020 + HLG is the baseline)
(table last updated 12 Noon, Tues, Oct 8, 2024)
| Version |
Color Space |
Encoding |
HDR |
|||
|---|---|---|---|---|---|---|
| P3 D65 |
Rec.2020 |
DCT |
HEVC |
PQ |
HLG |
|
| 24v0 |
- |
✔ |
✔ |
- |
- |
✔ |
| 24v1 |
✔ |
- |
✔ |
- |
- |
- |
| 24v2 |
✔ |
- |
✔ |
- |
✔ |
- |
| 24v3 |
- |
✔ |
- |
✔ |
- |
- |
| 24v4 |
- |
✔ |
- |
✔ |
✔ |
- |
-----
News Update : 6 AM (La Jolla-time) Tuesday, Oct 8, 2024 FYI, we've been Asked & have Agreed, to provide more details regarding our 10-bit follow-on to JPEG. Consider this pseudo-code, which represents what we're currently using in Photosets: NSData *_outputData; NSString *_destPath; = @"..." if (_10bitJpeg) { _outputData = UIImage10-bitJPEGRepresentation (); BOOL _result = [_outputData writeToFile:@"_destPath/test1.jpg24v1" atomically:YES]; }
else { _outputData = UIImageJPEGRepresentation (); BOOL _result = [_outputData writeToFile:@"_destPath/test1.jpg" atomically:YES]; } where the 24v1 simply refer to v1 in year 2024. Simply put, it's an approach we use for controlling whether to output 10-bit OR 8-bit JPEGs,
from 10-bit color photo data. OK, so it's still 8 bits presented to the iPhone display, but it can produce 10-bit JPEGs, correct ? That's correct ! We consider this to be a credible & viable First Step. And as we stated before, it's a Quick & Dirty implementation. i.e., we're Fast Tracking it. -----
News Update : 6 PM (La Jolla-time) Monday, Oct 7, 2024 Are you familiar with Apple's UIImageJPEGRepresentation method, which returns a data object that contains the image in JPEG format ? We're using something similar for our Quick & Dirty 10-bit follow-on to JPEG. (NSData *)UIImage10bitJPEGRepresentation(
UIImage *image, NSData *highPrecisionColorBuffer, CGFloat compressionQuality); where the additional argument is simply a pointer to the (High-Precision Color) buffer that holds the two least-significant-bits for each color. This strategy separates the upper eight bits from the lower two bits. Which, for Photosets' existing Burst Photo Capture Engine, makes it extremely Easy to Use. Think, on a per-Photo basis, 10-bit YpCbCr -to- 8-bit BGRA + (the) highPrecisionColorBuffer. Those sufficiently Skilled in the Art will probably appreciate both its elegance & its simplicity. On a side note, we are well-aware that there is Opportunity to lead the market. -----
News Update : 9 AM (La Jolla-time) Monday, Oct 7, 2024 FYI, we're NO longer willing to wait on Apple & others for a (proper) 10-bit follow-on to JPEG ! We're now defining & implementing our own ! Are you familiar with yEnc & how quickly it was adopted ? We're after something similar (for a 10-bit follow-on to JPEG). As a reminder, Apple first adopted P3 D65 (as their color space of choice, both for capture & for display) back in March of 2016. At that time they should have also adopted a 10-bit follow-on to JPEG. Fast forward to today ... We're working on a Quick & Dirty implementation, that we plan to add into a near-future update of Photosets, hopefully v10.32. And by quick & dirty, we mean implemented in C & which runs on the CPU,
NOT a NEON vector-based implementation. That will come later. And BTW, one potential (BIG) difference with our effort vs others, is that they didn't have an application to drive it. We have Photosets. That (alone) could make ALL the difference ! -----
News Update : 3:30 PM (La Jolla-time) Sunday, Oct 6, 2024 FYI, the current plan is to Release the next update of Photosets, v10.31, Tuesday, Oct 8, with support for the four "16" family iPhones, plus misc. Refinements & Bug Fixes, & then v10.32 by Friday, Oct 11,
with 10-bit capture support ! On a side note, as we first stated this past Friday, we are well-aware that there is Opportunity to lead the market. i.e., WRT 10-bit High-Perf, High-Precision Timing Burst Photo Capture. And by that we mean WRT both the Technology & Domain/Application/Use-Case support. As a reminder, Apple has done well with Photos on one end, & Videos on the other end, but its (native) Burst mode feature has NEVER compared favorably with Photosets (i.e., in the middle, between Photos & Videos). Either WRT Technology OR Domain/Application/Use-Case support. We fully intend to make Tim Cook Fess Up to the (Burst Photo Camera App) Cover Up ! And, before he publicly speaks again at the end of this month. For background, please see the tables below, plus our older News Updates on our News webpage. -----
News Update : 11 AM (La Jolla-time) Saturday, Oct 5, 2024 FYI, we're On Track to Release the next update of Photosets, v10.31, tomorrow, Sunday, Oct 6th, with support for the four "16" family iPhones, & then v10.32 by Friday, Oct 11th, with 10-bit capture support ! We had hoped to include a first-cut of 10-bit capture support in v10.31, but we simply don't want to delay the release of v10.31 any longer, & especially now that, as of today, here in San Diego at least, iPhone "16" family Demand has caught up to Supply. What that means is that starting today, OR more precisely tomorrow after the release of v10.31, Photosets could become a catalyst for iPhone Unit Sales. It would require Apple AND/OR its major cellular service provider partners here in the States to begin promoting Photosets. But that's ALL it would require. And here's the kicker. The CEO of every company here in the States has a fiduciary duty to the company's shareholders.
And that naturally includes Apple and its major cellular service provider partners here in the States.
Tim Cook, do you see where we're going with this ? NOT Rocket Science, time for Apple to Fess Up to the Cover Up ... "and take its lumps". As a reminder, Photosets first-became a rare, true Flagship-caliber Burst Photo Camera App upon the release of the 2016 iPhone 7+, Apple's first true High-Perf iPhone. It is Light Years Ahead of ALL other Camera Apps in Burst Photo Technology & Applications/Use support, & that naturally also includes Apple's (native) Burst mode feature. -----News Update : 8:30 AM (La Jolla-time) Friday, Oct 4, 2024 FYI, one more thing to announce today. We're devoting almost ALL of our Time & Energy to the 10-bit High-Perf, High-Precision Burst Photo Capture support that we've described over the past few days. It's a NON-trivial upgrade. We have it working in our R&D lab. We would very-much like to include a first-cut of it in the next update of Photosets, v10.31, out soon. On a side note, we are well-aware that there is Opportunity to lead the market. -----
News Update : 8 AM (La Jolla-time) Friday, Oct 4, 2024 FYI, today we simply want to point out that, from our perspective, if Tim Cook has simply done his job, Apple would have sold 5-10M more high-end iPhones per year, starting with the 2016 iPhone 7+, Apple's first true High-Perf iPhone. Instead of doing what they should have been doing, Apple released a string of three "gimmicks," first Dynamic Island, then the Action Button, & now Camera Control. It amazes us that Tim Cook still runs Apple. And that Phil Schiller still runs the App Store. Seriously ? Two guys with NO Engineering OR Software Development experience, & very-likely with NO "Camera App" Domain/Application/Use-Case expertise. Go Figure ! Make NO mistake, the AAPL Board has been Out to Lunch. In our opinion, Cook should have been replaced after the release of the 2017 iPhone X. How many know that the ONLY so-called "Apple Fellow" is responsible for Apple having left, by our count, $113B USD of mostly high-end iPhone revenue "on the table" over the years ? Certainly NOT the so-called Pro Stock Analysts who cover AAPL for a living. And yes, we're referring to shortened iPhone Upgrade Cycles. i.e., the decision by iPhone owners as to when to upgrade. NOT Rocket Science, AAPL is the place where people park their Coin when things don't look so rosy elsewhere, OR in general. For background on the $113B USD, please see the custom graph below. -----
News Update : 5 PM (La Jolla-time) Thursday, Oct 3, 2024 FYI, quick update ... If ALL continues to go well, the next update of Photosets, v10.31, could be out by week's end ! 50% chance it will include 10-bit High-Perf, High-Precision Timing Burst Photo Capture support up to 60 fps ! On a side note, we want to point out that it's NOT possible to make it work when just using what Apple provides to App Devs. We had to "roll our own". Basically, we crafted a custom solution that piggybacks on Photosets' existing
8-bit High-Perf, High-Precision Timing Capture Engine. We consider it to be an innovative twist. We think others will as well. -----
News Update : 8 AM (La Jolla-time) Thursday, Oct 3, 2024 FYI, today we simply want to point out that if you plan to run Photosets on ANY of the four "16" family iPhones, you'll need the next update of Photosets, v10.31, out soon, to get the most out of the app. That's because we use the Device-specific platform strings to specify which iPhones get what. E.g., capture support. v10.30 was released prior to the announcement of the four "16" family iPhones. On a side note, we're continuing to make excellent progress on adding
High-Perf, High-Precision Timing 10-bit capture support ! -----
News Update : 6:30 AM (La Jolla-time) Tuesday, Oct 1, 2024 FYI, today we're making it Official, today we are announcing that we're adding 10-bit (High-Precision Timing) Burst Photo Capture to Photosets, an industry first. Very-likely as a $5/year Auto-Renewing Sub IAP. And BTW, we intend to price it low because we want it to go Mainstream. Details to follow ... -----
News Update : 5:30 AM (La Jolla-time) Monday, Sept 30, 2024 Three things to announce: 1.) Both Trump & Harris are Playing the American Public for Fools ! NO mention from either on how to fix the U.S. National Debt problem, which currently stands at $35T USD. What's needed is a detailed plan (from both Trump & Harris) on how to get the U.S. National Debt down to a more-manageable $29T USD or so, before it sinks us as a Nation. Without a plan in place, regardless as to whether Trump OR Harris wins in Nov, their policies will sink us ! Neither one has the courage to tell the American Public that things don't look so good for us, financially. And that tough times are ahead. Ross Perot got 20M votes in 1992, and ALL he did was Tell the Truth. 2.) We believe it was smart of Apple to bail on OpenAI's latest funding round. The AI Hype is Out of Control, as evident by OpenAI's current valuation. Reminds us of late 1999. 3.) We're adding 10-bit High-Precision Timing Burst Photo Capture to Photosets, an industry-first, but we're UN-sure how to release it. We "may" go with a separate, dedicated 10-bit version of Photosets. OR we may NOT. Regardless, v10.31 out soon ! -----
News Update : 5:30 AM (La Jolla-time) Sunday, Sept 29, 2024 FYI, we've decided to Make it Our Mission to prove to the General Public that NOT ONLY has Apple been playing high-end iPhone owners & AAPL shareholders for Fools, but CNBC as well. It amazes us that Apple has been able to get away with pretending it knows best when it comes to Camera Apps, even though the three men at Apple who run their App Store, Tim Cook, Phil Schiller, & Matt Fischer, have NO Engineering OR Software Development experience, & (very-likely) NO "Camera App" Domain/Application/Use-Case expertise. OR that anyone at CNBC has ever been able to pick up on that. OR its financial implications. Go Figure ! And BTW, (our) Photosets is (very-likely) the Single-Best UN-Discovered Gem in the entire App Store ! We hope to soon make that Common Knowledge ! And precisely why Apple has NEVER ONCE shown it ANY love in their tightly-controlled, "curated" iOS App Store. It's NOT OK for Apple to have so much Power that they're able to suppress knowledge of an entire Camera App "category" simply to Cover Up a Chip Bug, OR the best app in its category. OR, the financial ramifications of how much Coin they left on the table because of their actions. Which by our count is $113B USD, starting from the release of the 2016 iPhone 7+ & ending on April 4th, 2023, when we stopped analyzing the issue. And BTW, our goal is to Break Up Apple's App Store monopoly here in the States. The fact that they can Fully Control the Narrative should be sufficient proof to ALL
that they do in-deed have a Monopoly. Make NO mistake, Tim Cook's legacy will be that of a Cover Up that cost Apple more than $100B USD in (additional) high-end iPhone revenue. i.e., due to iPhone Upgrade Cycles being longer than they could have & should have been. i.e., the decision by iPhone owners as to when to upgrade. -----
News Update : 12 Noon (La Jolla-time) Saturday, Sept 28, 2024 FYI, we're On Track to Release the next update of Photosets, v10.31, in (just) a few days. Among other things, it adds (custom) support for the four iPhones of the "16" family. We've also fixed a bug that had affected the 15+, & updated the app's Native RAW
capture & post-capture (i.e., viewing/presentation) support. On a side note, the 16P & 16PM "may" now support Native RAW capture up-to 30 fps, 2x what the app's current Native RAW capture rate is. We've NOT yet received our first 16PM, so we can't yet test it out. But, we've setup v10.31 so that Users can figure it out on their own ! And hopefully Post to Social Media what the result is. Also, different subject, we're continuing to update our Docs & Tech Specs. In-large-part to help potential Investors & Corp Parters better appreciate how Photosets is differentiated. Both now, & where we're taking it in the near future. i.e., adding "high-precision timing" 10-bit 4K60 burst photo capture. As a reminder, we first-crafted Photosets' High-Precision Timing Burst Photo Capture Engine for the 2015 6s & 6s+ iPhones. Each had ONLY 2 GB of DRAM, which limited the capture duration due to the high-precision timing nature of the app's Capture Engine. When Apple released the 2016 iPhone 7+, its first with 3 GB of DRAM, we updated the Capture Engine, at which point Photosets became a rare, true Flagship-caliber Burst Photo Camera App ! i.e., up-to "30" Full-Res 12 Mpx photos per set at 30 fps with Perfect Cycle-to-Cycle Capture Timing ! Please also note that Photosets used to offer support for ProRAW (burst photo) capture, but the Capture Performance was so low (~2 fps) that the latest released version of Photosets, v10.30, has it disabled. It's possible that the 48 Mpx "Fusion" sensor in the 16P & 16PM offers better ProRAW (burst photo) capture perf. We won't know until we test it out.
(table last updated 5 PM, Sat, Sept 28, 2024)
| |
Photosets' High-Precision Timing Burst Photo Capture Engine |
|||||||
|---|---|---|---|---|---|---|---|---|
| 8-bit 8 Mpx / 4K / 12 Mpx (v10.30) |
10-bit 4K60 (near future) |
|||||||
| sRGB |
P3 D65 |
PQ |
HLG |
sRGB |
P3 D65 |
PQ |
HLG |
|
| JPEG |
- |
✔ |
- |
- |
- |
✔ (Lossy JPEG XL) |
- |
- |
| HEIC (HEVC encoded) |
- |
✔ |
- |
- |
- |
✔ |
- |
- |
| Lossless (1) |
- |
✔ |
- |
- |
- |
✔ (Lossless JPEG XL) |
- |
- |
| HDR (2) |
- |
- |
- |
- |
- |
- |
? |
? |
(1) Data Compression ONLY, NO Image Compression;
also, NO Alpha channel, it's stripped-off before the Data Compression Op. In the Photosets app & on this website we refer to it as RGB2 (2nd-Gen) & RGB3 (3rd-Gen). RGB3 includes per-Photo Metadata, RGB2 does NOT. That's the ONLY difference between the two. (2) We-re investigating the possibility. Think PQ (+ Rec.2020) and/or HLG (+ Rec.2020). -----
News Update : 6:30 AM (La Jolla-time) Thursday, Sept 26, 2024 FYI, today we are announcing that we've pivoted-back to preparing for the Tsuchinshan-ATLAS Comet. As a reminder, it will be closest to the Sun tomorrow & closest to Earth on Oct 12th. -----
News Update : 6:30 AM (La Jolla-time) Wednesday, Sept 25, 2024 FYI, today we want to point out that if Apple's App Store Mgmt Team of Cook, Schiller, & Fischer, had done their job, Photosets would have very-likely first-become a popular app shortly after the release of the 2016 iPhone 7+. And if that had happened, Apple's R&D would have very-likely have used the app to qualify their A11 & A12 chip designs BEFORE committing to production silicon. And if they had done that, then the A11/A12 Performance Controller NEON Access Chip Bug, aka "Phil's Bug," which we named after Phil Schiller, would never have happened. And if that had happened, Apple would NOT have felt compelled to suppress knowledge of Photosets, the best app in its "category," & the entire third-party Burst Photo Camera App "category". And if that had happened, Apple would NOT have left $113B USD of high-end iPhone revenue "on the table" over the years ... OR have "cheated" high-end iPhone owners, AAPL shareholders, & Apple's own cellular service provider customers, out of the benefits that Photosets & the other third-party Burst Photo Camera Apps offer. From an AAPL shareholder perspective, think shortened iPhone Upgrade Cycles. i.e., the decision by iPhone owners as to when to upgrade. Make NO mistake, there is a good reason Apple wanted to suppress knowledge of Photosets. Our discovery of "Phil's Bug" the day AFTER the iPhone Xr was released would be costly to Apple. As a reminder, OR for those who are UN-aware, the A10 & older A-series chips, & the A13 & newer A-series chips, do NOT have the Chip Bug. ONLY the A11 & A12 do. Apple fixed the chip bug BEFORE releasing the A13. And did NOT compensate us in any way. In fact, just the opposite. It's time for us to step up the pressure to get Tim Cook ousted as Apple's CEO. And we believe we have the relevant data points to make it happen. -----
News Update : 7 PM (La Jolla-time) Tuesday, Sept 24, 2024 FYI, we want to mention that our preference is to cut Private Label deals ONLY with Apple's major Cellular Service Provider Partners here in the States.
This graph best-illustrates our reasoning. The difference between the Orange line & the Burgundy line represents the amount of high-end iPhone revenue Apple "left on the table". That's NOT yet Common Knowledge to Apple's "partners," OR to the DoJ for that matter. We hope to make it so very soon. The gist, Apple's App Store Mgmt Team Screwed-Over high-end iPhone owners, AAPL shareholders, & Apple's own cellular service provider partners. And they've done so since the release of the 2016 iPhone 7+, Apple's first-ever true High-Perf iPhone. And very specifically, they initially they didn't do so intentionally, they thought they were ONLY screwing us over. i.e., by intentionally suppressing knowledge of Photosets in their App Store. But, they didn't think it through. i.e., the financial implications of their decisions. By our count, it cost them $113B USD starting from the release of the 2016 iPhone 7+ thru April 4th of last year, when we stopped analyzing the issue. And BTW, that's the day my Father passed, after having had a stroke during the night of April 1, 2023. The simple fact that he didn't get to see one of his kids become the success he should have,
is Fuel for the Fire.
Click on the graph to view its 4K Res version.
-----
News Update : 10:30 AM (La Jolla-time) Tuesday, Sept 24, 2024 FYI, today we simply want to announce that ANY & ALL Private Label deals are queued-up behind the following: ● Showcasing to the General Public what the current 1x Capture-Duration (App Store) version of Photosets is capable of. ● Adding Multi View Capture (MVC) "master" support to the OLED M4 iPad Pros. ● Adding 10-bit 4K60 "high-precision timing" burst photo capture support. ● Adding 10-bit 4K60 "multi-scene" video maker support. And BTW, ANY & ALL "other" features & capabilities that we've detailed OR hinted at are now on the Back Burner. -----
News Update : 10:30 AM (La Jolla-time) Monday, Sept 23, 2024 FYI, while NOT exactly a Private Label deal, here is an Example of something somewhat similar: Link to MacRumors article -----
News Update : 8 AM (La Jolla-time) Monday, Sept 23, 2024 To potential Investors & Corp Partners, if we were to do a Private Label deal today, ... it would be the current App Store version, plus two changes: 1.) when configured for 8-bit 4K60 burst photo capture,
Photosets would support the capture of up-to "75" photos/sec, the Max that the app supports. 2.) support for Photosets' Multi View Capture (MVC). Please see the relevant tables below. -----
News Update : 7 PM (La Jolla-time) Sunday, Sept 22, 2024 To potential Investors & Corp Partners, here's a good way to look at it: For the 1x Capture-Duration (App Store) version of Photosets: Capture sets of 8-bit 4K60 photos, & then craft 8-bit 4K60 Short-Form, Multi-Scene Videos, with up to "60" video scenes & (optionally) with concurrently captured Audio ! For the 2x & 3x Capture-Duration (In House) versions of Photosets: Capture sets of 10-bit 4K60 photos, & then craft 10-bit 4K60 Short-Form, Multi-Scene Videos, with up to "60" video scenes & (optionally) with concurrently captured Audio !
The gist, 10-bit support will be exclusive to the versions used by our recently-established Cosmosent Labs Studios. And BTW, we hope to have 10-bit support completed by Dec 1st. Adding it is a NON-trivial Engineering & Software Development task. -----
News Update : 9 AM (La Jolla-time) Sunday, Sept 22, 2024 FYI, today we simply want to point out, & mostly to potential Investors & Corp Partners, that we're moving Photosets to the high-end, to 10-bit 4K60 Short-Form, Multi-Scene Videos, with up to "60" video scenes & (optionally) with concurrently captured Audio. Photosets already supports ALL that at 8-bit color, & has for years. What we're doing now is taking it up a notch. And, very importantly, we may NOT release 10-bit support in the 1x Capture-Duration App Store version of Photosets. i.e., we may simply keep it as an In House capability for our recently-established Cosmosent Labs Studios. As a reminder, we are a San Diego-based company with offices in both La Jolla & Sunset Cliffs. Sunset at both is a very BIG deal for both locals & NON-locals. And naturally, capturing the Sunset with one's iPhone is also a very BIG deal for many. As such, we see opportunity there. And very-likely at ALL similar places around the world. -----
News Update : 8 AM (La Jolla-time) Saturday, Sept 21, 2024 FYI, today we are announcing that 10-bit 4K60 Short-Form, Multi-Scene Videos, with up to "60" video scenes & (optionally) with concurrently captured Audio, is how we plan to compete against TikTok. As a reminder, TikTok may soon get banned here in the States. If that happens, we want to be ready to fill the void. If it doesn't happen, we want to be ready to compete Head On. And just so it's crystal clear to everyone, potential investors included, our Social Media platform will (initially) include ONLY "curated" content. For one, we have NO confidence that ANY of the 50.1K Users who have downloaded Photosets actually know how to master the app. Based simply on the fact that NO ONE has made a name for themselves using Photosets. Simply put, each one of those 50.1K Users missed-out on a Golden Opportunity. NOT our fault, we did our part ! For two, while Photosets itself provides the "Producer" support (i.e., capture & video making), the Consumer support (i.e., playback) will come from a different app, that will very-likely be both FREE & Ad-based. And BTW, just so it's crystal clear to ALL, we are uniquely-positioned to pull this off. And to do so ASAP. We plan to be ready by Dec 1st. On a side note, our success should make it crystal clear to ALL that "Apple cheated" both high-end iPhone owners & AAPL shareholders "out of the benefits" that Photosets could have provided over the years. And we're talking since the release of the 2016 iPhone 7+, when Photosets first-became a rare, true Burst Photo Camera App. -----
📌 News Update : 6 PM (La Jolla-time) Friday, Sept 20, 2024 FYI, we're gonna devote the next few days to running Capture & Video Maker experiments with Photosets, with the latest updates of iOS, both 17 & 18. For one, we just want to make sure Photosets still works as expected. Whenever Apple updates iOS there is risk to apps. For two, always the chance that we'll discover something to the upside. -----
📌 News Update : 8:30 AM (La Jolla-time) Wednesday, Sept 18, 2024 FYI, today we are announcing that Cosmosent Labs, Inc. now has a Production Division, Cosmosent Labs Studios, focused on crafting Short-Form, Multi-Scene Videos ! And naturally, it will be using the 3x Capture-Duration (In House) version of Photosets. On a side note, as promised yesterday, today we'll begin updating the Docs & Tech Specs on this website, & we're starting here:
Tech Specs Table #1 Tech Specs Table #2 Photosets support by Tier
-----
News Update : 10 AM (La Jolla-time) Friday, Sept 20, 2024 FYI, we've been Asked & have Agreed, to publicly answer one very important question. Other than Cosmosent Labs, Inc., who is Photosets most valuable to ? NOT Apple, Apple can fake their way through it via their Stock Buybacks. To us, it's (clearly) Apple's Cellular Service Provider Partners. Most iPhone owners have a new OR relatively-new 5G iPhone. Regardless as to what The Market thinks, do You think most of them are gonna upgrade again, so soon ? It's gonna take a really compelling reason for them to do so, & to us, AI isn't it. As such, we believe Apple's Cellular Service Provider Partners are in a very difficult situation. And BTW, that's where the 2x Capture-Duration version of Photosets might come into play. Initially, we saw it as an In App Purchase. Then, as a Private Label version of Photosets. We estimate it's value at $1B USD. Potentially higher now that The Street has given AAPL a projected P/E of 35. Add into the mix that TikTok could soon get banned here in the States, & Photosets has alot more value than the Casual Observer would think. -----
News Update : 9 AM (La Jolla-time) Friday, Sept 20, 2024 FYI, ONLY UN-Discovered Gem Apps, of the type that have been Off the Radar of most, but should NOT have been, have the ability to move the needle ! NO AI Hype here ! Recently, including today, AAPL has been trading with a (lofty) projected P/E of 35 ! As such, we believe the Stock Market has setup Apple for failure, & mostly due to AI Hype. Apple will need to deliver, & won't be able to rely-upon Stock Buybacks to do so. It will come down to iPhone Unit Sales. Apple's gonna need something other than AI Hype to move the needle. Known OR Popular Apps have NO ability to move the needle. ONLY UN-Discovered Gem Apps, of the type that have been Off the Radar of most,
but should NOT have been, do. Photosets is very-likely at the very-top of that list.
Click on the graph to view its 4K Res version.
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News Update : 8:30 PM (La Jolla-time) Thursday, Sept 19, 2024 FYI, before Closing Shop for the day, we want to point out that if ALL continues to go well, the next update of Photosets, v10.31, will include 10-bit 4K60 burst photo capture,
+ support for crafting 10-bit multi-scene Videos! -----
News Update : 10 AM (La Jolla-time) Thursday, Sept 19, 2024 FYI, today we want to address two important topics, whether 10-bit 4K60 is important to iPhone owners & what Apple probably means when they say the iPhone display is an "HDR display". First, both topics are inter-related. Second, both Dolby Vision & HDR10/HDR10+ have a minimum color depth of 10 bits, & both use the PQ Electro-optical transfer function (EOTF). Third, Apple does NOT specify that their iPhone displays are 10-bit color displays. Our Take: Let's start with the term "HDR display". To us, that simply means the displays can Decode content that was Encoded using the PQ xfer function. And, importantly, since Apple doesn't actually specify that their iPhone displays support 10-bit color, we must assume they are in-deed ONLY 8-bit color displays. Think of it this way, when processing Dolby Vision OR HDR10/HDR10+ content ... the hardware associated with the display takes-in 10-bit PQ Encoded Rec.2020 formatted content, & outputs an 8-bit PQ & P3 D65 representation of that content. For NON-HDR 10-bit content, the hardware associated with the display takes-in 10-bit Rec2020 formatted content, & outputs an 8-bit P3 D65 representation of that content. Also, as a reminder, P3 D65 is the iPhone display's native color format. Regarding 10-bit 4K60 content, it will look better on your BIG screen 10-bit TV, than on an iPhone. This doesn't mean it will look bad on an iPhone, but it wil look better on a true 10-bit color display, which the iPhone display is NOT. OR at least, we assume it is NOT, unless/until Apple corrects us on this. The gist of it ALL from a Content Creator perspective, 10-bit 4K60 is preferred, even if scaled-down by Apple when presented on an iPhone, because the content can always be presented
on a BIG screen "true" 10-bit TV (OR monitor). And BTW, that's the approach we're taking with our newly-established Cosmosent Labs Studios. -----
News Update : 6 PM (La Jolla-time) Wednesday, Sept 18, 2024 FYI, today we are announcing that we've kicked off a brand-new R&D task-force focused on crafting 10-bit 4K60 multi-scene Videos using Photosets' High-Precision Timing Burst Photo Capture Engine and its
Short-Form, 60-scene video maker. And, importantly, we'll be using the Quick & Dirty approach to Fast Track its completion. And BTW, we plan to release it by month's end, as a key part of the next update of Photosets, v10.31. If ALL goes well, we'll then be adding HDR10+ "Producer" support in v10.32. -----
News Update : 8 PM (La Jolla-time) Tuesday, Sept 17, 2024 FYI, one more thing to announce today before Closing Shop for the day. One important decision we made earlier today, was to kick off an R&D task focused on how-best to craft Short-Form, Multi-Scene Videos using Apple's Video Recording Frameworks. The approach that we use with Photosets has certain advantages. Very Precise Timing Control (which is needed for short duration events), Efficiency, & Ease of Use. But it does NOT offer the Perf that Apple's Video Recording Frameworks offer. E.g., the 16P & 16PM now support 4K Dolby Vision Video Recording at up-to 120 fps ! On a side note, we want to point out that neither the 16P NOR 16PM support video recording in HDR10 OR HDR10+. As such, if no one beats us to the punch, Photosets will be first. And as you know, Photosets' specialty is Short-Form, Multi-Scene Videos. -----
News Update : 7 PM (La Jolla-time) Tuesday, Sept 17, 2024 FYI, three things to announce: 1.) We spent most of today in a Brainstorming meeting. Lots of important decisions were made. One of which is that we may be getting ahead of ourselves. Yes, we want to add HDR10+ "Producer" support to Photosets. But, we also want the existing App Store version of Photosets to become a success. To do that, we need to showcase what Photosets is currently capable of. Specifically, NOT just how to craft Short-Form, Multi-Scene Videos, but how to do so efficiently. i.e., how to build-up a Repository of Photo Sets, & then use those, in whichever order the User desires, as the input to the Video Maker. As such, effective today, we're hitting the Reset button. First up, putting our HDR10+ "Producer" task on the back burner for 1-2 weeks. While we work on other items that have been moved up in priority. And BTW, adding HDR10+ "Producer" support to Photosets is a NON-trivial task. We know what we need to do, but it will be challenging. Read that to mean it could be time consuming. 2.) Effective immediately, updating the Docs & Tech Specs on this website is our Top Priority. Should be completed by week's end, perhaps sooner. 3.) The App Store version of Photosets is now priced at $1.49 USD. We'll find out tomorrow if anyone got it for $0.29 USD. We doubt it ! -----
News Update : 8 AM (La Jolla-time) Tuesday, Sept 17, 2024 FYI, we have decided NOT to include HDR10+ "Producer" support in a near-future update of the App Store version of Photosets. It's simply (much) smarter for us to keep it as an In House Tool. To compensate, this morning we've reduced the price of the App Store version of Photosets to the Bare Minimum, $0.29 USD. Our apologies to those of you who purchased Photosets within the past few months at its regular price of $4.99 USD. As a reminder, on Monday, Sept 9th, Apple added HDR10+ Consumer-side Video Playback support to the Tech Specs for ALL iPhones supported by iOS 17 & iOS 18. That effectively put the Ball in our Court. i.e., to add HDR10+ "Producer" support to Photosets. It's something we've wanted to do for at least the past two years. Now is the perfect time for us to do so. And consider this, what if TikTok soon get banned here in the States. That could happen as early as January. Irrespective of that, we want our own Social Media platform, that focuses on
Short-Form, Multi-Scene HDR10+ Videos. i.e., what we consider to be the Next Wave of Social Media. Make NO mistake, the Day we Launch both TikTok & Instagram will immediately appear to most to be Out Dated. -----
News Update : 9 PM (La Jolla-time) Monday, Sept 16, 2024 FYI, our discovery this past week of Apple's newly-added HDR10+ video playback support has very-likely put them in a bind. Very specifically, last Monday, Sept 9th, Apple added HDR10+ video playback support to (the Tech Specs for) ALL iPhones supported by iOS 17 & iOS 18. Make NO mistake, it is a very BIG deal ! As a reminder, HDR10+ Videos include per-Frame OR per-Scene (i.e., Dynamic) Metadata. And naturally, HDR10+ video playback support is needed to properly display such content. Regarding "the bind," Apple would No Doubt like to promote their newly-added HDR10+ video playback support. But doing so won't be as straight-forward as the Casual Observer may think. If you know Our Story, you'll know the reasons why. And BTW, we've made adding HDR10+ "Producer" support to Photosets our Top Priority. We've been waiting for Apple to add HDR10+ "Consumer" (i.e., video playback) support to their iPhones. Now that they have, the ball is (now) in our court. Think Short-Form, Multi-Scene HDR10+ Videos, & in Photosets case, with up-to "60" video scenes. Think of it as the starting point for a Higher-End, Next-Gen version of TikTok OR Instagram ! If Apple had had their act together years ago, when we first began pushing them to add HDR10+ support, Photosets would be competing with TikTok & Instagram today. As such, from our perspective, Apple should NOT be referred to as "BIG Tech," Apple should be thought of as "Little Tech" ! Maybe it's NOT ideal for Apple to be run by a Bean Counter, OR for their App Store to be run by a guy with NO Engineering OR Software Development experience. Just saying. Kind of reminds us of how neither Trump NOR Harris has NEVER ONCE mentioned the U.S. National Debt problem. OR Apple & Tim Cook for that matter. Go Figure ! The Status Quo is Playing the American Public for Fools ! -----
News Update : 9 AM (La Jolla-time) Monday, Sept 16, 2024 Do you remember back when Apple had their last Earnings Call ? When Apple announced their biggest ever Stock Buyback Program. That historic $110B USD stock buyback announcement was intended to buy Tim Cook some time to try to resurrect the declining iPhone Unit Sales trend. Early indications are pointing to the trend continuing. As such, we believe Tim Cook may soon be forced out as CEO of Apple. And, that the pressure will come primarily from Apple's cellular service provider partners, who are responsible for 2/3 of Apple's iPhone Unit Sales. And BTW, earlier today we fired-off a Tweet to Apple & Cook, specifying how we could help. We doubt they will act on it, but it's important to us to get the Offer out into the Public Domain. Where it will remain. Our upcoming HDR10+ "Producer" support may be Apple's best hope for this cycle. We get to specify which iPhones get the support. E.g., perhaps ONLY those iPhones with 8 GB of DRAM. Apple & Tim Cook would be wise to provide us with the "grant" we've requested. Make NO mistake, Tim Cook's days as CEO of Apple could be numbered. -----
News Update : 6 PM (La Jolla-time) Sunday, Sept 15, 2024 FYI, we want to make it Crystal Clear to ALL that our Top Priority is adding HDR10+ "Producer" support to Photosets. i.e., per-Scene, "Dynamic" Metadata support to the app's Short-Form, 60-scene Video Maker ! As we stated earlier today, if ALL goes well, Photosets will (soon) represent a Higher-End, Next-Gen version of TikTok & Instagram. And BTW, adding HDR10+ support to Photosets is a NON-trivial Engineering task ! We first started looking into it about two years ago. Now that Apple has added Consumer-side HDR10+ support to ALL iPhones supported by iOS 17 & iOS 18, "the ball is (now) in our court". Here is some relevant background from our News Update of last Sunday, Sept 8th, the day BEFORE Apple added HDR10+ Video Playback support (to iPhones): A few things to announce today. First, we're NOT totally comfortable using the term "Bikini Comet" to refer to our per-Scene "Dynamic" Metadata R&D & Marketing efforts. But for now, we're sticking with it. As a reminder, one option for crafting such Short-Form, Multi-Scene Videos is simply to alternate Beach & Comet scenes. But that requires per-Scene Dynamic Metadata support both on the Producer side & on the Consumer side. Perhaps the 16P & 16PM will both support per-Scene Dynamic Metadata. That's what we're hoping for anyway. And BTW, NO ONE but us has even hinted at it. We'll ALL find out together, on Monday. Second, if Apple doesn't announce some type of per-Scene Dynamic Metadata support tomorrow, we're gonna use that as an additional data point to try to get Phil Schiller removed from running the App Store. And naturally, for obvious reasons. -----
News Update : 8 AM (La Jolla-time) Sunday, Sept 15, 2024 FYI, today we simply want to point out that HDR10+ could be to Photosets what Notifications were to WhatsApp. If ALL goes well, Photosets will (soon) represent a Higher-End, Next-Gen version of TikTok & Instagram. i.e., with custom Producer-side HDR10+ support ! And BTW, we were the first to discover that Apple recently added HDR10+ (Consumer-side) video playback support to iPhones, & NOT just their soon-to-be-released "16" family of iPhones, but ALSO ALL iPhones that are supported by iOS 17 & iOS 18. -----
News Update : 8 PM (La Jolla-time) Saturday, Sept 14, 2024 FYI, on Wed, Aug 14th, 2024, we stated: FYI, today we are announcing that our entire R&D Team has pivoted-back to working on adding per-Scene "Dynamic" HDR metadata support ! We mention this because we "now" believe Apple added HDR10+ support to NOT ONLY the "16" family iPhones but ALSO many older iPhones, in part because of our efforts. And just so it's crystal clear to ALL, we've been pressing Apple for years to add support for HDR10+. Photosets' 60-scene Video Maker has been "waiting in the wings" for Apple to add support for HDR10+. Simply put, we can take care of the Producer-side (i.e., Capture & the Video Maker), but we needed Apple to take care of the Consumer-side (i.e., Video Playback). Now/soon, ALL the pieces of the puzzle will be in place. -----
News Update : 5 PM (La Jolla-time) Saturday, Sept 14, 2024 FYI, some good news to report regarding Apple & our discovery of their newly-added HDR10+ support. Apple didn't just add HDR10+ per-Scene "Dynamic" Metadata support to the "16" family iPhones, but ALSO to select older iPhones as well ! As a reminder, HDR10+ makes Short-Form, Multi-Scene Videos possible. i.e., those with per-Scene "Dynamic" Metadata. -----
News Update : 11:30 AM (La Jolla-time) Saturday, Sept 14, 2024 FYI, quick update regarding our earlier News Update. We typically refer to it as per-Scene Dynamic "Metadata" support. -----
News Update : 11 AM (La Jolla-time) Saturday, Sept 14, 2024 FYI, there is an UN-Discovered Gem "capability" in ALL four of the new "16" iPhones ! Apple added HDR10+ per-Scene "Dynamic" HDR Video Playback support to ALL four of the recently-announced "16" family iPhones, yet, to our knowledge, NOT ONE so-called Pro Stock Analyst who covers AAPL for a living, OR (even) one website who covers Apple products & services for a living, has even mentioned it. Go Figure ! As a reminder, HDR10+ is needed to properly support Short-Form, Multi-Scene Videos. Which BTW, should represent the next wave in Social Media. Also BTW, for the record, Apple could have added it in-part because of our pestering for it ! -----
News Update : 7 PM (La Jolla-time) Thursday, Sept 12, 2024 FYI, we've been Asked & have Agreed, to clean-up & update our website ASAP. Read that to mean before trying to make a BIG splash with what we're working on. As a reminder, Oct 12th is when the (Tsuchinshan-ATLAS) Comet is predicted to be closest to earth. Off the radar of most, but probably should NOT be. -----
News Update : 5:30 PM (La Jolla-time) Tuesday, Sept 10, 2024 FYI, today we simply want to point out that the 48 Mpx Back Wide image sensor in the 16P & 16PM is very-likely an upgraded version of what's in the 15P & 15PM. The ADC read circuitry has very-likely been upgraded. We believe that's how Apple is now able to offer support for Dolby Vision Video Recording
in 4K at up-to 120 fps. Also, we believe a more advanced manufacturing process may have been required (to achieve the desired performance). OK, but what about the "rumored" image sensor upgrades for the 16PM ? That 14-bit ADC image sensor probably just didn't make the cut. Lots of possibilities for why, & we'll probably never know the real reason. Our best guess, the ADC "read noise" challenge was too great. Think low manufacturing yields. One thing we do know, the 16PM is NOT very differentiated relative to last year's 15PM. Our Take: It was probably a last minute decision by Apple to drop the 14-bit ADC image sensor. -----
News Update : 11 AM (La Jolla-time) Tuesday, Sept 10, 2024 FYI, starting today & lasting through Oct 12th OR so, we'll be devoting most of our Time & Energy towards Content Creation. As a reminder, Oct 12th is when the Comet is projected to be closest to Earth. -----
News Update : 1 PM (La Jolla-time) Monday, Sept 9, 2024 FYI, our observations from Apple's BIG iPhone event earlier today (+ the new Tech Specs): 1.) NO real surprises today. 2.) Apple is now using the term "Fusion" to describe the Back Wide Camera. Probably to help with discussions with customers. We consider it to be a very smart move. 3.) Apple was smart to price the "base" 16P @ $999 USD. Yes it ONLY comes with 128 GB of NAND Flash Storage, but the move will probably greatly increase sales. Especially with Apple's Cellular Service Provider Partners. 4.) NO mention OR support for JPEG-XL, OR for the rumored Pause/Resume Video Recording capability for Apple's native Camera App. 5.) Keep an Eye Open for those on CNBC who tell you an iPhone Supercycle will occur. Many are the same ones who have said exactly the same thing almost every single year. We mention this because based-upon what was presented today by Apple, we don't see it. In fact, we estimate iPhone Unit Sales will go down by 5-10% relative to even last year. -----
News Update : 3 PM (La Jolla-time) Sunday, Sept 8, 2024 FYI, we're now referring to what we're working on as a "Branding Campaign," which we believe is much more approrpriate. On a Side Note, today it hit us that tomorrow, Apple may try to promote JPEG-XL as a BIG deal. It may OR may NOT become a BIG deal, but we do want to remind everyone that Apple first-adopted P3 D65 back in March of 2016. It was (back) then that Apple should have also adopted a JPEG-based 10-bit color photo solution. By our count, Apple is 8 years late in doing so. We blame Schiller, the guy who runs Apple's App Store. And BTW, we brought this issue to Apple's attention a long time ago. -----
News Update : 8:30 AM (La Jolla-time) Sunday, Sept 8, 2024 A few things to announce today. First, we're NOT totally comfortable using the term "Bikini Comet" to refer to our per-Scene "Dynamic" Metadata R&D & Marketing efforts. But for now, we're sticking with it. As a reminder, one option for crafting such Short-Form, Multi-Scene Videos is simply to alternate Beach & Comet scenes. But that requires per-Scene Dynamic Metadata support both on the Producer side & on the Consumer side. Perhaps the 16P & 16PM will both support per-Scene Dynamic Metadata. That's what we're hoping for anyway. And BTW, NO ONE but us has even hinted at it. We'll ALL find out together, on Monday. Second, if Apple doesn't announce some type of per-Scene Dynamic Metadata support tomorrow, we're gonna use that as an additional data point to try to get Phil Schiller removed from running the App Store. And naturally, for obvious reasons. Third, a reminder, based-upon the rumored Features & Capabilities of the Next-Gen iPhones (to be announced on Monday), we believe the 16P is the ONLY Next-Gen iPhone that will be in high demand during the first few months after release. 6.3" may represent the new sweet-spot for iPhones (was 6.1"). We believe many who have been using a 6.7" iPhone Pro will (seriously) consider downsizing to the 6.3" 16P. Everyone we know with a 6.7" iPhone Pro is. And that includes everyone here at Cosmosent Labs, Inc. But we don't live in China, we live (& work) here in San Diego. Make NO mistake, the 6.9" 16PM is intended primarily for the Chinese market. Is it a Bad strategy on Apple's part ? Depends, if the 16PM includes important product attributes NOT included in the 16P, it will Fail as a Strategy. Similar to how the Auto manufacturers up-sized their vehicles when chasing the Chinese market. The different Back Wide Image Sensors in the 16PM vs the 16P is something to keep a close eye on tomorrow. -----
News Update : 1 PM (La Jolla-time) Saturday, Sept 7, 2024 FYI, we've been Asked & have Agreed, to describe an example in which per-Scene Dynamic Metadata support would provide a BIG benefit. Consider the Bikini Comet project that we're now working on. One option for crafting such a Multi-Scene Short-Form Video would be to (simply) alternate the scenes between (mid-day, bright light) Bikini scenes & (nighttime) Comet scenes. And here, ideally, the necessary per-Scene Dynamic Metadata would be added to the Video file (by the Producer app). On the Playback side, if supported, the Consumer hardware & software would properly decode & present the content, on a per-Video Scene basis. -----
News Update : 11:30 AM (La Jolla-time) Saturday, Sept 7, 2024 FYI, today we want to point out, that if the rumored Apple native camera app Pause/Resume video recording capability is true, what's most-important is whether Apple has (also) added per-Scene Dynamic Metadata support, both for their native Camera App & (at least some of) their video playback software. On a side note, we believe that if Apple has added per-Scene Dynamic Metadata support to the displays of at-least the 16P & 16PM, then they will have "hit it out of the park" (on Monday). Otherwise, NOT. AAPL shareholders & high-end iPhone owners have been Paying the Price for Phil Schiller running the App Store. On Monday we'll find out if that continues. -----
News Update : 9 AM (La Jolla-time) Saturday, Sept 7, 2024 FYI, after spending an hour OR so on Windansea beach early-Afternoon yesterday, it hit us this morning how-best to Spice-Up our (& Photosets') efforts related to the approaching Tsuchinshan-ATLAS comet. "The Bikini Comet" ... is how we now refer to the effort. For now, that's the ONLY hint you're gonna get. You can think of it as an innovative twist on our original plan (for the comet). -----
News Update : 10 PM (La Jolla-time) Friday, Sept 6, 2024 FYI, quick update to our earlier News Update. We asked ourselves ... "What happens if crafting Multi-Scene Short-Form Videos (finally) goes mainstream ?" i.e., helped in large part by Apple's native camera app (finally) supporting Pause & Resume with Video Recording. Could be a BIG deal. Could be a very BIG deal. -----
News Update : 9 AM (La Jolla-time) Friday, Sept 6, 2024 FYI, today we got wind of a Video Recording Pause/Resume "rumor" that has given us some new ideas to consider. Details to follow ... And BTW, nothing else regarding Apple that has hit-the-wires today was new to us. And that includes the 4K120 Video Recording support. -----
News Update : 11 AM (La Jolla-time) Thursday, Sept 5, 2024 FYI, today we simply want to point out that (regarding the comet) our objective has been to figure-out how-best to concurrently capture both the (Tsuchinshan-ATLAS) comet & "live action" here on Earth. We're close, but we still have more Experiments to Run. -----
News Update : 7 PM (La Jolla-time) Monday, Sept 2, 2024 FYI, we updated one of our tables for internal discussions & thought others might like to see it as well. Key Points (i.e., what's rumored): ● The 16P is getting the Back Tele from the 15PM. ● The 16PM is getting an upgraded Back Wide Image Sensor, with bigger pixels, 14-bit ADCs, & programmable gain/noise control. ● The 16 & 16+ are getting bump'd-up to 8 GB of DRAM.
How iPhones "with a 48 Mpx Back Wide Image Sensor" Stack Up (WRT Zoom-In, Image Sensor Pixel Size, & DRAM)
(table last updated 11:30 PM Tues, Sept 3, 2024)
| iPhone |
Back Wide |
Back Tele |
DRAM |
||||||
|---|---|---|---|---|---|---|---|---|---|
| 1x Pixel Binning |
2x Native NO Pixel Binning |
3x-5x Native NO Pixel Binning |
6 GB |
8 GB (1) |
|||||
| 2.0 um |
2.44 um |
2.44+ um |
1.0 um |
1.22 um |
1.22+ um |
||||
| 16 Pro Max 6.9" |
- |
- |
✔ |
- |
- |
✔ |
5x 1.12 um |
- |
✔ |
| 16 Pro 6.3" |
- |
✔ |
- |
- |
✔ |
- |
5x 1.12 um |
- |
✔ |
| 16 Plus 6.7" |
✔ |
- |
- |
✔ |
- |
- |
- |
- |
✔ |
| 16 6.1" |
✔ |
- |
- |
✔ |
- |
- |
- |
- |
✔ |
| 15 Pro Max 6.7" |
- |
✔ |
- |
- |
✔ |
- |
5x 1.12 um |
- |
✔ |
| 15 Pro 6.1" |
- |
✔ |
- |
- |
✔ |
- |
3x 1.0 um |
- |
✔ |
| 15 Plus 6.7" |
✔ |
- |
- |
✔ |
- |
- |
- |
✔ |
- |
| 15 6.1" |
✔ |
- |
- |
✔ |
- |
- |
- |
✔ |
- |
| 14 Pro Max 6.7" |
- |
✔ |
- |
- |
✔ |
- |
3x 1.0 um |
✔ |
- |
| 14 Pro 6.1" |
- |
✔ |
- |
- |
✔ |
- |
3x 1.0 um |
✔ |
- |
(1) Needed for Apple Intelligence. -----
News Update : 4 PM (La Jolla-time) Saturday, Aug 31, 2024 FYI, today we simply want to point out that we've recently pivoted to focusing on preparing for the arrival of the Tsuchinshan-ATLAS comet. And we did so because Photosets, with just a few relatively-minor enhancements, could be extremely well-positioned for it. It is those Enhancements that we're currently working on. ALL other R&D projects have been moved to the Back Burner (for the time being). -----
BREAKING NEWS : 6 PM (La Jolla-time) Friday, Aug 30, 2024 NO WAY was it planned, but Apple is (potentially) perfectly setup "to steal the show" as
comet Tsuchinshan-ATLAS gets closer to Earth ... ... with Oct 12th being Prime Time. And BTW, we say potentially because Apple's upcoming 16PM iPhone, with its upgraded Back Wide Camera (i.e., bigger pixels, 14-bit ADCs, & programmable gain/noise control), is their one iPhone that has the most potential to "steal the show". Also BTW, once Apple gets wind of this idea, do NOT be surprised if they mention it during the Sept 9th Keynote. If so, the general term they will use is Astrophotography. Google has made some strides in that area. But ONLY WRT the Moon, to our knowledge. Also, when Apple announces their upcoming iPhone "16" family on Sept 9th, Do NOT be surprised if the Tech Specs for the 16PM's Back Wide Camera specify Astrophotography. That will be our contribution. You heard it here first ! ----- News Update : 8:30 PM (La Jolla-time) Thursday, Aug 29, 2024 FYI, we believe "Apple Intelligence" has been setup to Fail. And mostly by the so-called Pro Stock Analysts who cover AAPL for a living (e.g., Ives). There isn't going to be an "AI Super-Cycle". Thinking so is just ridiculous ! Notice the Burgundy line in the graph, which represents Apple's Reported iPhone Revenue. Some key points to keep in mind: 1.) Many iPhone owners currently have a relatively-new (5G) iPhone. 5G was first-added with the iPhone "12" family. 2.) The last time Apple experienced a Super-Cycle was ten years ago, with their 2014 6 & 6+ iPhones. The #1 factor for that was simply due to Apple catching-up to the industry standard in display size. The #2 factor was Best-in-Class CPU Perf, thanks to their 2nd-Gen Register-Rich 64-bit CPU (i.e., the A8). The #3 factor was that QCOM had NOT completed its development of a competitive 64-bit CPU (for Android smartphones) even a year after the (2013) A7 had been released. Please do NOT write-off the significance of this third factor. 3.) Based-upon the rumored Features & Capabilities of Apple's iPhone "16" family, it's Crystal Clear to us that the 6.3" 16P will be in High Demand. See the relevant table below.
Click on the graph to view its 4K Res version.
How Apple's upcoming iPhone "16" family stacks up (table last updated 8 PM, Sun, Aug 25, 2024)
| Significance |
New OR Upgraded |
16 ($799) |
16+ ($899) |
16P ($1,099 ?) |
16PM ($1,199) |
|---|---|---|---|---|---|
| #1 |
Display |
- |
- |
✔ (6.1" -to- 6.3") |
✔ (6.7" -to- 6.9") |
| #2 |
Telephoto Camera |
- |
- |
✔ (3x -to- 5x) |
- |
| #3 |
NAND Flash Storage |
- |
- |
✔ (128 GB -to- 256 GB) |
- |
| #4 |
Apple Intelligence |
✔ |
✔ |
✔ |
✔ |
| #5 |
DRAM |
✔ (6 GB -to- 8 GB) |
✔ (6 GB -to- 8 GB) |
- |
- |
| #6 |
Ultra-Wide Camera |
- |
- |
✔ (12 Mpx -to- 48 Mpx) |
✔ (12 Mpx -to- 48 Mpx) |
| #7 |
Dolby Vision Video Recording |
- |
- |
✔ (4K60 -to- 4K120) |
✔ (4K60 -to- 4K120) |
| #8 |
Capture Button |
✔ |
✔ |
✔ |
✔ |
| #9 |
Action Button |
✔ |
✔ |
- |
- |
| Our Market Share Estimate (1) |
- |
40% |
20% |
30% |
10% |
(1) Thru the end of Dec.
-----
News Update : 9:30 AM (La Jolla-time) Thursday, Aug 29, 2024 FYI, we've been Asked & have Agreed, to sacrifice the value of the 1x Capture-Duration version of Photosets "for the greater good". Takes effect today, Thurs, 8/29/24. On a Side Note, today we've also agreed to make the following our Top Priority: ● Quick Start Guide ● User Guide ● Video Tutorials ● Updated App Store screenshots And naturally it's ALL related to Photosets. -----
News Update : 9 AM (La Jolla-time) Wednesday, Aug 28, 2024 Four things to announce today: 1.) A reminder, the 1x Capture-Duration version of Photosets is available to the General Public. We're using the 2x & 3x versions In House for Custom Projects. Please see the relevant tables below for background. 2.) We plan to give Apple's Marketing Dept a run for their money. We'll be pointing-out to AAPL shareholders just how much Coin Apple has left "on the table" over the years. And we'll be using concrete examples. 3.) We plan to give third-party websites that focus on Apple products & services a run for their money. Consider this example that we'll be doing a Deep (Tech) Dive on: "what you'll miss-out-on by going with the 6.3" 16P instead of the 6.9" 16PM: For example, the 14-bit ADCs in the Back Wide Camera's image sensor. But how important is it, really ? It's something we need to investigate. For example, is 14-bit color something the latest iPad Pros & iPhone "16" family iPhones can take advantage of ? Even partially. Also for example, which Ext. monitors have a 14-bit LUT ? And do they offer (true) 99%+ coverage of P3 D65 at 14-bit color ? 4.) A reminder, we kicked off Photosets as an R&D Project just-after Labor Day weekend in 2014. i.e., we're coming up on our 10-year R&D anniversary. And BTW, Photosets made its debut in Apple's App Store on June 10, 2015. It became a rare, true Flagship-caliber Burst Photo Camera App upon the release of the 2016 iPhone 7+. It has NOT done well in Tim Cook's tightly-controlled, "curated" iOS App Store, but that has nothing to do with the app, ONLY with Apple's (incompetent) App Store Mgmt Team. Once our knowledge becomes Common Knowledge we predict both Tim Cook & Phil Schiller will be forced out ! And for the record, Tim Cook should have been replaced as Apple's CEO shortly-after the release of the 2017 iPhone X. Since then he has been able to stay in power primarily thru Stock Buybacks. -----
News Update : 7 PM (La Jolla-time) Monday, Aug 26, 2024 Do you think Apple knows how to make a competitor to the Samsung Galaxy Z Flip6's "Auto Zoom" ? And by that we mean with an existing iPhone. Regardless as to whether Apple knows how, we do ! Today we are announcing that we're now (also) working on (custom) "Auto Zoom" support ! And, we've got a really nice "widget" to go with it ! Actually, the widget is key to making it work. Also, just so it's Crystal Clear to ALL, we've got multiple ideas (regarding ALL this) in the works. -----
News Update : 2 PM (La Jolla-time) Saturday, Aug 24, 2024 FYI, we crafted-up a new table for internal discussions & thought others might like to see it as well. It lists the Features & Capabilities, In Order of Significance, that we believe will prompt users to upgrade. And naturally, we're referring to Apple's Next-Gen iPhones (expected to be) announced on Tuesday, Sept 10th.
(table last updated 8 PM, Sun, Aug 25, 2024)
| Significance |
New OR Upgraded |
16 ($799) |
16+ ($899) |
16P ($1,099 ?) |
16PM ($1,199) |
|---|---|---|---|---|---|
| #1 |
Display |
- |
- |
✔ (6.1" -to- 6.3") |
✔ (6.7" -to- 6.9") |
| #2 |
Telephoto Camera |
- |
- |
✔ (3x -to- 5x) |
- |
| #3 |
NAND Flash Storage |
- |
- |
✔ (128 GB -to- 256 GB) |
- |
| #4 |
Apple Intelligence |
✔ |
✔ |
✔ |
✔ |
| #5 |
DRAM |
✔ (6 GB -to- 8 GB) |
✔ (6 GB -to- 8 GB) |
- |
- |
| #6 |
Ultra-Wide Camera |
- |
- |
✔ (12 Mpx -to- 48 Mpx) |
✔ (12 Mpx -to- 48 Mpx) |
| #7 |
Dolby Vision Video Recording |
- |
- |
✔ (4K60 -to- 4K120) |
✔ (4K60 -to- 4K120) |
| #8 |
Capture Button |
✔ |
✔ |
✔ |
✔ |
| #9 |
Action Button |
✔ |
✔ |
- |
- |
| Our Market Share Estimate (1) |
- |
40% |
20% |
30% |
10% |
(1) Thru the end of Dec.
For reference:
Click on the graph to view its 4K Res version.
-----
News Update : 10 AM (La Jolla-time) Friday, Aug 23, 2024 FYI, we've been Asked & have Agreed, to list the R&D projects we're currently working on: 1.) Preparing Photosets for the release of the Next-Gen iPhone 16 family. The main issue here is Strategy, NOT Technical. 2.) Adding "Automated" Multi-Scene Capture & Video Maker support to Photosets. 3.) Adding per-Scene "Dynamic" Metadata support to Photosets. 4.) Adding Multi View Capture (MVC) "master" support (for the OLED M4 iPad Pro) to Photosets. 5.) Continuing to run Live Multicam experiments & leverage what we can. 6.) Continuing to build-up our infrastructure for supporting the
Capture & Collection of "Dynamic" ML Training Data. 7.) Releasing the next update of our macOS app "Photosets TV/Studio". Here also, the main issue here is Strategy, NOT Technical. 8.) Continuing to build-up our infrastructure for supporting HDR Shoreline Photoshoots.
And BTW, our N52+ project has been put on the back burner. -----
News Update : 10 AM (La Jolla-time) Thursday, Aug 22, 2024 FYI & Heads Up, late yesterday we kicked off a task to clean-up & update the Docs on this website. Should be completed by month's end. -----
News Update : 9 AM (La Jolla-time) Wednesday, Aug 21, 2024 FYI, the next update of Photosets, v10.31, out soon,
adds "Automated" Multi-Scene Capture & Video Maker support. -----
News Update : 9 AM (La Jolla-time) Saturday, Aug 17, 2024 Three things to announce today: 1.) Just like yesterday, later today we'll be running Multi View Capture (MVC) experiments at "The Rock" along Sunset Cliffs Blvd, south of OB. Please see our News Update of yesterday for background. 2.) Photosets had a surge of New User Downloads yesterday ! Whether that will translate to new Ratings & Reviews in the App Store is anybody's guess. As a reminder, Apple has the ability to suppress ANY & ALL Ratings & Reviews they choose, & with Zero Transparency of their actions back to App Devs. We tried to get that fixed, but the Judge presiding over the case stated that our Complaint was "without Merit". Make NO mistake, she was/is simply wrong ! 3.) We've been Asked & have Agreed, to clean-up & update our website. Related to our Private Label candidate. i.e., the 2x Capture-Duration (+ MVC) version of Photosets. Please see the relevant tables below for how the 2x version compares. Note the Estimate of Market Value numbers. We consider those to be conservative numbers. If Apple wasn't run by a Bean Counter (i.e., Cook) & its App Store wasn't run by a Half-Wit (i.e., Schiller), those numbers would very-likely be Common Knowledge. Plus, precisely how much high-end iPhone revenue Apple "left on the table" over the years. At least to those who are AAPL shareholders. We doubt even a single member of the AAPL Board has ANY clue about what we're referring to. -----
News Update : 9 AM (La Jolla-time) Friday, Aug 16, 2024 FYI, starting today, & ending mid-Oct OR so when the weather changes along the coast here in San Diego, our Top Priority is now & will continue to be, showcasing the Features & Capabilities of the 2x Capture-Duration version of Photosets. That's our Private Label candidate. Basically, the major cellular service providers here in the State are privately telling us & probably select others that they are NOT at all convinced that Apple's Apple Intelligence will be a success. On a Side Note, until mid-Oct OR so, we will now ONLY be devoting 10% of our Time & Energy to our Auto Division's N52+ efforts. Simply a matter of insufficient Engineering Resources to continue at a 1/3 pace. And BTW, later today, we'll be running Multi View Capture (MVC) experiments at "The Rock" along Sunset Cliffs Blvd, south of OB. One (camera) facing West, one (camera) facing East. We got the idea yesterday when three teenage girls jumped off together. It was a cool scene. We didn't capture it with Photosets. At the time we didn't know it would look that cool, OR that ALL three would jump off together. -----
News Update : 8 AM (La Jolla-time) Thursday, Aug 15, 2024 FYI, we've been told by multiple influential people in Tech over the last half-day, that if we're serious about getting Phil Schiller removed from running Apple's App Store, that we should focus our efforts on the benefits that Apple's App Store cheated AAPL shareholders out of. i.e., that we should NOT worry about the benefits that Apple's App Store cheated high-end iPhone owners out of. The gist, Phil Schiller is directly responsible for Apple having left $113B+ USD of high-end iPhone revenue "on the table". Due to iPhone Upgrade Cycles being longer than they could have & should have been. i.e., the decision by iPhone owners as to when to upgrade. Please see our custom graph on our App Store Critics Corner webpage for reference. -----
News Update : 8 AM (La Jolla-time) Wednesday, Aug 14, 2024 FYI, today we are announcing that our entire R&D Team has pivoted-back to working on adding per-Scene "Dynamic" HDR metadata support ! -----
News Update : 9 AM (La Jolla-time) Tuesday, Aug 13, 2024 FYI, today we are announcing that we're Kicking Off our first-ever Shoreline Bikini Photoshoot marketing & branding campaign ! Starts today & will end mid-Oct. -----
News Update : 8 PM (La Jolla-time) Monday, Aug 12, 2024 Two (more) things to announce today: 1.) The Team was out at Windansea Beach today. It was nice, very nice ! 2.) We're continuining to refine the implementation strategy for our N52+. As a reminder, when we say our N52+, we're really referring to a Rebuilt Cylinder Head. To reduce oil consumption to a Min: ● Resurfacing of the Head ● (new) +0.3mm Head Gasket ● (new) Valve Stem (Oil) Seals
(by-far the most-important factor) To improve performance & reliability: ● Multi-Angle Valve Job ● (new) Valves, Valve Springs, Valve Retainers, & Lifters ● (new) Valves Guides ? The gist of it ALL, as an N52 engine approaches 200K miles, the Valve Stem (Oil) Seals will
normally be worn-out Resulting in excessive oil consumption. Replacing them is NON-trivial. Requires the Cylinder Head to be removed from the engine. What most don't know is that except for the Oil Consumption Problem,
BMW's N52 is an UN-Discovered Gem ! Reliability-wise we give it an A++ grade. And BTW, our (prototype) 2006 BMW E90 325i sedan with 6-speed manual transmission is currently 9 miles shy of 210K miles. It is in dire need of new Valve Stem (Oil) Seals. But otherwise, runs like a Gem. Runs like new except for the Oil Consumption Problem. ALL the necessary Head Work will be done next month. We'll then have it Dyno Tested. That will give us our Baseline for moving forward. And BTW, $5K USD to get the Cylinder Head Rebuilt, another $500 USD for Dyno Testing. As a reminder, we now devote 1/3 of our Time & Energy to our Auto Division. We are probably the ONLY Camera App Dev with an Auto Division. -----
News Update : 11 AM (La Jolla-time) Monday, Aug 12, 2024 Three things to announce today: 1.) Here in La Jolla & San Diego, the kids begin to go back to school today. That frees-up the beaches for photoshoots ! And naturally, we, & others, will begin to take advantage of it. 2.) We (now) plan to Dyno our (prototype) 2006 BMW sedan with 6-speed manual transmission
"at each step of the way". And we intend to publish our results (at each step of the way). And naturally, to Drum Up interest (along the way). And NOT just for our N52+ efforts, but ALSO for Photosets. 3.) We're continuining to Field Test & Refine the next update of Photosets, v10.31. We hope to release it by week's end. -----
News Update : 3 PM (La Jolla-time) Saturday, Aug 10, 2024 FYI, as requested, our updated strategy regarding our N52+. The Level 2 version includes Custom, Premium Stainless Steel, +0.5 mm-oversized Intake & Exhaust values (plus a "mild" companion Port Job), the Level 1 version does NOT. The Level 2 version includes a Higher-Perf "Custom Tune" than the Level 1 version. In our (prototype) 2006 E90 325i sedan with 6-speed manual transmission, we expect the Level 1 version to produce 5.5 second 0-60 times, & the Level 2 version to produce 4.5 second 0-60 times ! Think High-Perf Daily Drivers ! With Best-in-Class 0-30 & 60-90 times. As a reminder, e.g., the curb weight of a 2006 E90 325i sedan is just-under 3300 lbs. The significance of that should NOT be UNDER-estimated. It is, in fact, a very BIG deal.
News Update : 10 AM (La Jolla-time) Friday, Aug 9, 2024 Two things to announce today: 1.) We've been Asked & have Agreed, to make 4.9 seconds the 0-60 (mph) Tech Spec for our N52 Cylinder Head "Rebuild Option" when incorporated into our (prototype) 2006 BMW E90 sedan with 6-speed manual transmission. Which BTW, is the same 0-60 Tech Spec for Tesla's Long-Range RWD Model 3, which has a base price of $42,490. OK, so what does it mean ? It means the Rebuild Option probably can't just be stock, OR stock with a multi-angle Valve Job, that it will probably need to include the 0.5mm-oversized Intake & Exhaust valves (+ "mild" Port Job) that we've previously described. And BTW, for reference, in stock form, our (prototype) 2006 BMW E90 sedan with 6-speed manual transmission hits 0-60 in just-under six seconds. 2.) We're still Field Testing the next update of Photosets, v10.31. And, we're in NO rush to release it. Even though it is Light Years Ahead of ALL other Camera Apps in its target market & has been for years, Photosets simply hasn't done well in Tim Cook's tightly-controlled, "curated" iOS App Store. We blame Apple's App Store Mgmt Team of Tim & Phil for that. They are to blame for cheating both high-end iPhone owners & AAPL shareholders out of their respective benefits of what Photosets & the other third-party Burst Photo Camera App have to offer. -----
News Update : 7 PM (La Jolla-time) Thursday, Aug 8, 2024 FYI, we've decided to build-up our Prototype N52 Cylinder Head in stages. Phase 1 will NOT include the 0.5mm-oversized Intake & Exhaust valves OR the "mild" porting job. Instead it will focus on getting the most out of a multi-angle valve job (with stock-sized valves). That will give us a Baseline for Perf. And naturally the ability to Dyno the result sooner. And BTW, we're NOT focused on high-RPM performance. i.e., north of 6K RPM. Our goal is to maximize low-end & mid-range performance. Our #1 goal is achieving Best-in-Class 0-30 & 60-90 times ! If you've ever driven a 2006-2008 BMW E90 sedan with a 6-speed manual transmission, you know it's very close to already being there. We're now gonna do our best to make sure it gets there ! And do so in the most cost-effective way. The Baseline that we're now working on may be good-enough for 2/3 of those who want OR need to rebuild their BMW N52. And BTW, Tim Cook's Apple spent $10B USD on their Apple Car efforts & have nothing to show for it. Our Auto Division's R&D budget is $100K USD. And we'll have lots to show for it ! Tim Cook should have been replaced as Apple's CEO shortly-after the release of the 2017 iPhone X. -----
News Update : 9:30 AM (La Jolla-time) Thursday, Aug 8, 2024 Two things to announce today: 1.) Yesterday we announced: Cosmosent Labs, Inc., the Burst Photo Applications Company, is today, Wed, 8/7/24, announcing that we're now devoting 1/3 of our Time & Energy to our Auto Division. Today we simply want to clarify that we're simply stepping-up our efforts on one of our longer-term plans. Specifically, our Auto Division is currently working on a Rebuild Option (for the General Public) for BMW N52 cylinder heads. As a reminder, the N52 was/is BMW's last naturally aspirated (i.e., NON-turbo) engine. It's a Gem of an Engine & ONLY has one major issue. Oil Consumption greatly increases as the Engine gets close to & passes 200K miles. Due to the Valve Stem Oil Seals wearing out. It's a known problem. And currently there is NO easy fix. That's where we come in. In addition to the High-Perf Valve Springs, Valve Retainers, (custom) Valve Guides, & Valve Stem Oil Seals, what will make our Rebuild Option special are the (custom) High-Perf "slightly-oversized" Intake & Exhaust Valves (combined with a "mild" Port Job). And naturally, a Valve Job & Head Resurfacing will also be included. It won't be cheap but we'll be offering something NO ONE else has. With NO other mods, +15 HP & +15 lb-ft is what most should expect. With just a few additional other mods, +30 HP & +30 lb-ft is what most should expect. Here in San Diego we'll be offering Turnkey solutions. And BTW, even though (our) Photosets is Light Years Ahead of ALL other Camera Apps in its target market, we may end up making a name for ourselves via our Auto Division BEFORE Photosets ever gains traction in Tim Cook's tightly-controlled, "curated" iOS App Store. 2.) A reminder, the next update of Photosets, v10.31, out soon, adds "Automated" Capture & Video Maker support. With it, Users will be able to "automatically" craft Short-Form, Multi-Scene Videos with up-to 60 video scenes.
----- News Update : 8 AM (La Jolla-time) Wednesday, Aug 7, 2024 FYI, for the sake of debate, assume we are successful with our pivot away from Apple's App Store & to (becoming) a full-fledged Content Creator Company. What then ? How will that impact other Camera App Devs ? It hit us today that we "may" just be the first of a upcoming flood of Camera App Devs pivoting away from Apple's App Store. -----
BREAKING NEWS : 9:30 AM (La Jolla-time) Tuesday, Aug 6, 2024 Today we are announcing that we've pivoted. Away from Apple's App Store & to (becoming) a full-fledged Content Creator Company ! And specifically, using the Features & Capabilities of the 2x & 3x Capture-Duration versions of Photosets. Please see the relevant tables below for reference. Photosets is an UN-Discovered, Flagship-caliber Burst Photo Camera & Video Maker app. It is Light Years Ahead of ALL other Camera & Video Maker Apps in its target market. And has been for years. Yet, has had very little success in Tim Cook's tightly-controlled, "curated" iOS App Store. Has nothing to do with the app, ONLY with Apple's App Store Mgmt Team of Tim & Phil. Two guys with NO Engineering OR Software Development experience & NO "Camera" OR "Video Maker" (App) Domain/Application/Use-Case expertise. And BTW, "the Team" made the decision yesterday in a Company-wide meeting. And capitalizing on our hard work wasn't the ONLY major reason. Just as important to the Team was the chance, & the Enthusiasm it creates, to do something special. We are UN-aware of ANY other App Dev even attempting to do what we're now attempting to do. We believe we are well-positioned to Capitalize on our efforts. We "may" be the ONLY ONES who have mastered Photosets. And we have the skill & ability to update the code. Simply put, Photosets has Billion Dollar Plus potential, but NOT in Tim Cook's App Store. -----
News Update : 9:30 AM (La Jolla-time) Monday, Aug 5, 2024 FYI, we've decided to Hold Off on adding Photosets' $4.99 per month "2x" IAP option. Also, as a reminder, the next update of Photosets, v10.31, out soon, adds Multi View Capture (MVC) "master" support for the M4 iPad Pro. That's where the "+ MVC (M4)" comes into play in the description in the existing "2x" IAP. And BTW, because of its high value, it's important for us to Control Access to the Features & Capabilities of the "2x" IAP. And we do so by pricing it appropriately. i.e., at its True Value. Also, different subject, we put the "Automated" Capture & Video Maker support on the back burner, for the time being. While Field Testing it we came up with an idea on how to improve it. -----
News Update : 10:30 AM (La Jolla-time) Sunday, Aug 4, 2024 FYI, we value the 1x (Base) version of Photosets at $15M USD, the 2x (IAP) version at $1B USD, & the 3x (In House) version at $1.5B USD. Why will soon become Common Knowledge ! And when that happens, we fully expect the AAPL Board to announce Tim Cook's resignation as CEO of Apple. It's NOT OK for Apple to use their Monopoly Power to suppress third-party (U.S. Company) Innovation. OR to cheat high-end iPhone owners & AAPL shareholders out of their respective benefits just to Cover Up their Screw Ups ! Tim Cook should have NEVER assigned Phil Schiller to run Apple's App Store. That move (is what) led to his Downfall ! -----
News Update : 3:30 PM (La Jolla-time) Friday, Aug 2, 2024 FYI, regarding Photosets' 2x Capture-Duration IAP, after more thought on the subject, we've decided to go with the following: A One-Time-Purchase Option at $49 USD,
plus a Monthly Rental Option at $4.99 USD per month. Ideally, New Users would rent "the 2x IAP" for 1-2 months, become confident & comfortable with the app's Features & Capabilities during that time, & then pivot to the One-Time-Purchase Option. And BTW, we consider this Pricing Structure to be an improvement on what Apple uses for their Final Cut Pro for iPad software. -----
News Update : 1 PM (La Jolla-time) Friday, Aug 2, 2024 FYI, we've decided to adopt the same Pricing Strategy for Photosets' 2x Capture-Duration IAP, that Apple uses for their Final Cut Pro for iPad software. Specifically,
plus a Monthly Rental Option at $4.99 USD per month. Combined with the 1x Capture-Duration version of Photosets now/once-again being FREE, we believe the IAP, if marketed appropriately, could potentially attract lots of New Users. And by "marketed appropriately," we mean Outside of Apple's App Store (monopoly). For background, please see the relevant tables below. -----
News Update : 8:30 AM (La Jolla-time) Friday, Aug 2, 2024 FYI, today we've been Asked & have Agreed, "to consider" making the 1x version FREE (done) & offering a 2x version IAP ($ TBD). And naturally, the 1x & 2x refers to Capture Duration. Please see the relevant tables below. And BTW, we have an opportunity ahead to NOT ONLY finally capitalize on ALL our hard work, but ALSO to stick it to Apple. OR more precisely, Tim Cook, Phil Schiller, & if they were part of the Cover Up, the AAPL Board. It's NOT OK for Apple to use their Monopoly Power to suppress third-party (U.S. Company) Innovation. Details to follow ... -----
News Update : 8 PM (La Jolla-time) Thursday, Aug 1, 2024 FYI, as we stated this past Monday: We've been informed today that Apple's major cellular service provider partners here in the States are now seeking something "other than Apple's AI" to help them sell the Next-Gen iPhones that will be announced in Sept. i.e., in case those Next-Gen iPhones don't sell well. It's NOT Rocket Science, there's NO guarantee those Next-Gen iPhones will sell well. To us, Apple & its major cellular service providers have a BIG challenge ahead. The biggest being that many have recently upgraded to a 5G iPhone. Good luck convincing them to upgrade again, later this year. NOT likely to happen. For it to happen, the offer (to potential customers) will need to be "sweetened". And that's where we, OR more precisely Photosets, comes into play. Photos on one end, Videos on the other end, & Burst Photos, ideally captured with High-Precision Timing & with optional concurrently captured Audio data support, in the middle. As a reminder, it's Enthusiasm for Camera Applications/Use-Cases that drives most iPhone upgrade decisions. i.e., the decision by iPhone owners as to when to upgrade. There are exceptions, the 6 & 6+ and 6s & 6s+ incorporated bigger screens, the X was Apple's first new design & first OLED iPhone, & the 5G iPhones, starting with the iPhone "12" family. Because of Apple's App Store monopoly, Apple was able to suppress knowledge of Photosets & the entire third-party Burst Photo Camera App "category". And that's even though their native "Burst mode" feature never compared favorably. We fully intend to Force Apple to Fess Up (to that) & Pay Up. And hope to be doing so with the assistance of the DoJ. See our News Update from earlier today. -----
News Update : 12 Noon (La Jolla-time) Thursday, Aug 1, 2024 FYI, as you very-likely know, the DoJ's antitrust lawsuit against Apple is "In the News" (again) today. i.e., Apple filed a Motion to Dismiss. This gives us a chance to RE-visit the DoJ's antitrust lawsuit against Apple, where we think the Govt got it right, & where we think they got it wrong. For one, the DoJ's lawsuit does NOT include the single-best example WRT: i.) Proving Anticompetitive conduct. ii.) Proving Anticompetitive effect that harms consumers. iii.) Proving that Apple does in-deed have monopoly power in the U.S. smartphone market. First, it is our very strong opinion that the DoJ should have limited their lawsuit to just Apple's iOS App Store here in the States. If they had done that, & used "the single-best example," it would be a Slam Dunk ! Details to follow ... On a side note, someone should ask Tim Cook later today during the Earnings Call why Apple never recommends OR promotes third-party Burst Photo Camera Apps ? -----
News Update : 11 AM (La Jolla-time) Thursday, Aug 1, 2024 FYI, today we simply want to announce that we won't be implementing the "Rate Your Experience" feature that we hinted at yesterday, in the next update of Photosets, v10.31. We simply don't have the (extra) time to do so. It will (need to) go into a subsequent update of Photosets. -----
News Update : 2:30 PM (La Jolla-time) Wednesday, July 31, 2024 FYI, earlier today, when News Broke of the Apple Intelligence "Rate Your Experiences" feature in the latest iOS 18.1 beta, we immediately realized Apple may have unwittingly Open'd-up a Can of Worms, OR stated differently, created an opportunity for App Devs to do something similar, & which was NOT intended. We're already On the Record as having stated that we're pursuing something similar with the next update of Photosets, v10.31, out soon. This is extremely significant, but we're NOT gonna detail OR describe the most-important part of it. You'll need to wait till we release the next update of Photosets. OR alternatively, find ourselves in the News because of Apple's refusal to let us incorporate the same feature, & with the same benefits that Apple now gets from it. -----
News Update : 10 AM (La Jolla-time) Wednesday, July 31, 2024 New Features & Capabilities OR User Documentation & Video Tutorials ? Which should we focus on ? The next update of Photosets, v10.31, out soon, will include a "Rate Your Experience" (Pop Up Dialog) to help us figure that out. And BTW, we got the idea from Apple. -----
BREAKING NEWS : 9:30 AM (La Jolla-time) Monday, July 29, 2024 FYI, our valuation shot up today ! NOT with Apple & NOT with the App Store. Primarly with Apple's major cellular service providers partners. We've been informed today that they now seeking something "other than Apple's AI" to help them sell the Next-Gen iPhones that will be announced in Sept. This effectively puts us, & every other third-party App Dev with an UN-Discovered Gem App, in the driver's seat. If you've been following us, you know that starting about six weeks ago we began promoting the following, regarding Apple's AI plans: "Over-promised, Under-delivered, & then what ?" We're now at the beginning of the "then what" stage. -----
News Update : 10:30 AM (La Jolla-time) Sunday, July 28, 2024 FYI, one more thing to announce today, mostly just a reminder. Photos on one end, Videos on the other end, & Burst Photos, ideally captured with High-Precision Timing & with optional concurrent Audio capture support, "in the middle". Apple has done well on the ends, but piss-poor in the middle. Photosets on the other hand, is Light Years Ahead of ALL other Camera Apps "in the middle". Yet, to date, has received NO love from Apple in their tightly-controlled, "curated" iOS App Store. In part because of the A11/A12 Performance Controller NEON Access Chip Bug, aka "Phil's Bug," that we discovered the day AFTER the iPhone Xr was released back in late-Oct 2018. And which was very-likely one of the Catalysts for Apple to announce just a few days later at their Earnings Call on Nov 1, 2018, that they would NO longer report iPhone Unit Sales. Due in part ? to our second iOS app in the App Store at the time, Timmy, the planet's ONLY per-Qtr, per-Device iPhone Unit Sales Estimator App, which made its debut in the App Store in May of 2018. But more than anything it could simply be the simple fact that we ultimately discovered just how much high-end iPhone revenue Apple left on the table over the years, because of their Actions WRT Photosets & the entire third-party Burst Photo Camera App "category". By our count, that number is at least $113B USD, & it's due to iPhone Upgrade Cycles being longer than they could have & should have been. i.e., the decision by iPhone owners as to when to upgrade. -----
News Update : 9:30 AM (La Jolla-time) Sunday, July 28, 2024 FYI, today we are announcing that we've established a new Division within Cosmosent Labs, Inc., focused on (Capturing &) Collecting "Dynamic" ML Training Data. And naturally, we'll be using the 2x & 3x Capture-Duration versions of Photosets. This is significant because it will enable us to distance ourselves & Photosets from Apple's App Store (monopoly). Photosets has Billion Dollar Plus potential, but NOT in Tim Cook's App Store ! Under Tim Cook, Apple has become a P/E chaser, & a Failed One at that, with little regard for (OR interest in) the UN-Discovered Gem Apps in its App Store. The Apple Car was cancelled AFTER spending $10B USD, the Vision Pro has been a Bust since Day one AFTER spending $10B USD, the Apple TV+ service has been a Bust AFTER spending $20B USD. Tim Cook & Phil Schiller run Apple's App Store. Combined, they have NO Engineering OR Software Development experience, & NO "Camera App" Domain/Application/Use-Case expertise. Which BTW, also holds true for every member of the AAPL Board. And probably ALL the so-called Pro Stock Analysts who cover AAPL for a living. There is NO way to sugar coat it, Tim Cook's Apple has Played its App Store consumers & AAPL shareholders for Fools. The best way to describe Tim Cook's Apple is "it likes to pretend it knows best". The reality is something significantly different. If Apple was a country, we would call it a Failed State. Make NO mistake, Tim Cook should have been replaced as CEO of Apple immediately AFTER the release of the 2017 iPhone X. -----
News Update : 5 PM (La Jolla-time) Friday, July 26, 2024 FYI, for some UN-known reason, neither major Political Party here in the States has yet figured-out that until one of them "Secures the High-Ground" WRT the U.S. National Debt problem, Trump & Harris are very-likely gonna run neck-and-neck right up until Election Day. As a reminder, it's the very youngest voters who get screwed-over the most by the U.S. Gov't WRT the National Debt & the Climate. As such, what are the Republican & Democratic parties waiting for ? It's time to make this a Top Priority ! -----
News Update : 9 AM (La Jolla-time) Friday, July 26, 2024 FYI, we've been Asked & have Agreed, to list the things we're currently working on. 1.) Adding "Automated" Capture & Video Maker support (to Photosets). i.e., the ability for Users to "Automatically" craft "Dynamic" Short-form Videos with 3-60 video scenes. 2.) Adding Multi View Capture (MVC) "master" support for the OLED M4 iPad Pros (to Photosets). 3.) Adding "External Long-Press" Camera Shutter support (to Photosets). 4.) Adding Scalable Matrix Extension (SME) "matrix multiplication" support (to Photosets). 5.) RE-surrecting our "Timmy" app, the planet's ONLY per-Qtr, per-Device iPhone Unit Sales Estimator app. 6.) Moving forward with our Simpsons-like "Trump TV" app & effort. As a reminder, the intent is to put "real" visibility on the National Debt problem AND the Climate Crisis. 7.) Marketing & Business Development activities for Photosets, Timmy, & Trump TV. 8.) Working with the U.S. Dept of Justice. i.e., doing our part to help Break Up Apple's App Store monopoly. -----
News Update : 8:30 AM (La Jolla-time) Thursday, July 25, 2024 Two things to announce today: 1.) We hope to (soon) influence the Presidential Election here in the States ! To do so effectively, we must first challenge Apple in the Court of Public Opinion ! Sorry Tim ! Because of pressure that we'll be applying, Tim's gonna have to soon Fess Up to the A11/A12 Performance Controller NEON Access Chip Bug, aka "Phil's Bug," which we Discovered, & Apple's Cover Up of that Chip Bug. i.e., suppressing the entire third-party Burst Photo Camera App "category" in their tightly-controlled, "curated" iOS App Store (monopoly), so that knowledge of that Chip Bug didn't get out. Once that happens we'll have Name Recognition. Sufficient, we believe, to put real visibility on at least two issues, the National Debt problem, & the power generation requirements of Generative AI server farms, which if left UN-check'd, will significantly expedite the pending Climate Crisis. 2.) A reminder, Photosets v10.31, out soon, adds "Automated" Capture & Video Maker support ! Craft Short-form Videos with 3-60 scenes ! Including with concurrently captured Audio Data ! -----
News Update : 1 PM (La Jolla-time) Wednesday, July 24, 2024 FYI, we'll soon be out at Windansea beach, field testing the code updates for Photosets v10.31. High tide just passed, at 12:41 PM. Low tide isn't until 6 PM. Ocean temp is just under
News Update : 9 PM (La Jolla-time) Tuesday, July 23, 2024 FYI, we came up with an idea today about "extracting a concession OR two" from the two leading Presidential candidates. Simply put, neither Donald Trump OR Kamala Harris can win without the support of Independents. Yet the Political Parties that they represent NEVER mention some important topics that many, perhaps most, Independents care deeply about. One being the out-of-control National Debt problem. One "concession" we want, is for both Parties to present a (detailed) Fix to the Problem. i.e., A plan for getting the National Debt, which currently stands at $35T USD & is going up by $1T USD every 100 days, to a more-manageable (& stabilized) $29T USD, & to do so within five years. The other "concession" is related to the Climate. If left UN-check'd, the power generation requirements for Generative AI (server farms) will significantly expedite the Climate Crisis. Few are talking about this very important topic. Are we as a Country ready for a Mass Migration of U.S. Citizens away from the low-lying coasts ? That could be our reality ONLY 10-15 years from now. NOT a Doomsayer, just being practical. ALL the facts are there. UN-fortunately most aren't paying much attention. And, for some UN-known reason, Politicians here in the States usually ONLY focus on short term "things". We hope to change that, with added focus on the two "things" we've described,
the National Debt & the Climate. Sometimes ALL that's needed is alittle momentum. A "bump start," for example. -----
News Update : 5 PM (La Jolla-time) Tuesday, July 23, 2024 FYI, it's becoming apparent to us that the Next-Gen iPhones that Apple will announce in Sept
will very-likely flop. In large-part because of the recent rumors regarding the subsequent Next-Gen iPhones that Apple will announce in Sept of Next Year. Strictly based-upon (rumored) product attributes, they are significantly more attractive. As such, we now expect most high-end iPhone owners to pass on upgrading later this year, in favor of upgrading in Sept OR Oct of next year. Please see our custom graph on our App Store Critics Corner webpage. And BTW, that graph is a direct result of our work on our Timmy app, the planet's ONLY per-Qtr, per-Device iPhone Unit Sales Estimator App. Which BTW, Apple pulled from their App Store & gave us a Total BS reason for doing so. We're hoping to resurrect it. -----
News Update : 11:30 AM (La Jolla-time) Monday, July 22, 2024 FYI, one more thing to announce today. Because TikTok, an app with known security risks to U.S. citizens, is the most-popular new app during Tim Cook's 10+ year reign as CEO of Apple, that ALONE could sink ANY chances Cook might have to becoming the Presidential candidate on the Democratic side. At a Min, it will require some serious explaining on Cook's part. -----
News Update : 11 AM (La Jolla-time) Monday, July 22, 2024 FYI, as you very-likely know, News hit the Wires early today that Apple is scaling-back its AppleTV+ efforts, after having having spent $20B USD on creating content for its streaming service, with very-little payback for that investment. So naturally, that gets added to the existing string of (BIG Ticket Item) Failures under Tim Cook. With the Apple Car & the Vision Pro headset being the most notable. Just-before the NFL Draft back in late April, Apple was trading at ~$164/share. Currently, AAPL is trading at ~$224/share. We attribute ALL of that +$60/share to AI Hype, nothing more. The problem is the Investment Community has (significantly) Over-Promised what Apple will deliver. As such, we expect AAPL will trend back to ~$164/share when that becomes Common Knowledge. On a Side Note, regarding Politics here in the States, we believe Kamala Harris will run neck-and-neck with Trump right up to Election Day. Biden had NO chance of winning, Harris has some chance of winning, but we believe Trump is in the driver's seat. We stand by our statement that Tim Cook has a better chance of beating Trump than Harris. See our tweet of yesterday. But he (& Schiller) must Fess Up to the (Burst Photo Camera App "category") Cover Up, & Pay Up, BEFORE he can be considered a truly viable & credible Democratic Presidential candidate. Apple dug themselves into a Hole, a Deep Hole, & we're NOT letting them out of it. NOT unless we get Comp'd ! Do NOT be surprised if we are Responsible for, & get Credit for, the Break Up of Apple's App Store monopoly. We have a better set of data points to make that happen than ANY other App Dev on this planet. And BTW, there could be a conspiracy going with at-least Apple & Google, & possible also with X/Twitter. -----
News Update : 8 AM (La Jolla-time) Sunday, July 21, 2024 FYI, one more thing to announce today. July 24th is our Founder & CEO's 3-month point from Resurfacing Surgery on his right hip joint. Performed by Dr. Scott Ball at UC San Diego Health's Jacobs Medical Center in La Jolla on April 24th. The gist of this is that our Founder & CEO is now fully healed & eager to help take Photosets to the next level. -----
News Update : 7 AM (La Jolla-time) Sunday, July 21, 2024 Three things to announce today: 1.) Sometime yesterday, Photosets lost its App Store Rating. And, it's NOT the first time it's happened. It's something that Apple does to Photosets when they don't like something we've said. Could be related to our comments regarding the origins of Apple's Live Multicam feature, OR could be related to our tweet trying to get Tim Cook to talk to President Biden. OR, perhaps, due to Trump pressuring Cook, related to our upcoming Simpsons-like "Trump TV" app, for which we own the iOS rights to. 2.) We're still working on the next update of Photosets, v10.31, out soon. At a Min, it adds "automated" Capture & Video Maker support. That part's done. It "may" also include Multi View Capture (MVC) "master" support for the new OLED M4 iPad Pros. That part's NOT done. Regardless, we won't submit v10.31 to App Review until AFTER we've crafted new App Store screenshots. 3.) We intend to challenge Apple in the Court of Public Opinion ! Our goal is to be Responsible for, & get Credit for, Breaking Up Apple's App Store monopoly. At least here in the States. And most importantly, we have sufficient Ammo (i.e., relevant data points) to make it happen. Off the Radar of most but should NOT have been. And BTW, Apple's ability to Fully Control the Narrative is precisely what got them into trouble. They dug themselves into the Hole. That's what happens when the wrong people are running their App Store, & they don't think things through. -----
News Update : 12 Noon (La Jolla-time) Saturday, July 20, 2024 FYI, yesterday we devoted most of our Time & Energy to using & mastering Apple's new Live Multicam feature, which we're convinced some parts of which they "leveraged" from Photosets' Multi View Capture (MVC) feature. E.g., the pairing code. Both are based-upon the same underlying wireless protocols. Live Multicam captures Video, while MVC captures short (High-Precision Timing) Bursts of Photos. And very specifically, we're looking into ways that we may be able to combine the two. E.g., Live Multicam for Long-Form Video Scenes & MVC for Short-Form Video Scenes. And for reference, we define Photosets' "Max Capture-Duration" as the Demarc. Referring to the second & third tables below, & using 4K30 as an example, the Demarc for the 1x Capture-Duration (App Store) version of Photosets is 0.833 seconds per video scene. For the 3x Capture-Duration (In House #2) version of Photosets it's 2.5 seconds per video scene ! For Live Multicam, we're using our 11" OLED M4 iPad Pro as "the (session) master". For MVC, we're using one of our M1 Macs as "the (session) master". For both, we're using 15 Pro Max iPhones as "the (session) slaves". As a reminder, the slaves can only be active for one of the two features at a time (i.e., Apple's Live Multicam OR Photosets' MVC, but NOT both). To make it work, a User simply needs one OR more supported iPhones,
one OLED M4 iPad Pro, & one M-series Mac. Plus access to ALL the relevant software. For Live Multicam, that means Apple's Final Cut for iPad v2 ($4.99/month) & Final Cut Camera (App). For MVC, that means Photosets for the slaves & possibly also for the master. Currently, the ONLY supported MVC master is our companion macOS app for Photosets,
Photosets TV / Studio, which isn't currently available to the General Public. We're actively working on adding MVC master support for the M4 iPad Pros. -----
News Update : 6:30 PM (La Jolla-time) Friday, July 19, 2024 FYI, news of iPhone Mirroring hit the wires earlier today, which prompted us to Kick Off a Deep Dive into it. And specifically, whether it can be used effectively as an External Long-Press Camera Shutter Controller for Photosets' Burst Photo Camera. As a reminder, Photosets supports two Camera Shutter Options, Single Tap (Blue) & Long-Press (Red), where Long-Press is a First-In / First-Out Circular Buffer that holds the most-recent "n" captured photos.. -----
News Update : 8:30 AM (La Jolla-time) Thursday, July 18, 2024 FYI, today we simply want to point-out that one of the things that makes Photosets extra special is its support for Capturing & Collecting "Dynamic" ML Training Data, made possible in large part by the app's High-Precision Timing Capture Engine & Photoset-File Support. We mention this today because we're now looking into "automating" the process. Please see the two relevant tables below for reference. Also today, we want to remind ALL that the two men who run Apple's App Store, Tim Cook & Phil Schiller, have NO Engineering OR Software Development experience, & NO "Camera App" Domain/Application/Use-Case expertise. As such, we believe it is fair to say that Apple's App Store has been Playing App Store consumers, high-end iPhone owners, & AAPL shareholders, for Fools. And most-important of ALL, we believe we can prove it. -----
News Update : 7:30 PM (La Jolla-time) Wednesday, July 17, 2024 FYI, we took out a Loan today, our first-ever, to help us take Photosets to the next level. We can now be much more proactive with our efforts & our plans. And while the Terms of the Loan were attractive, we do have to pay it back. As such, expect the 1x Capture-Duration (App Store) version of Photosets to remain Priced at Five U.S. Bucks. $15M USD / ~$5 USD = 3M units That's how many New Paid Downloads we soon hope to achieve. Please see the two relevant tables below for reference. -----
News Update : 9 AM (La Jolla-time) Wednesday, July 17, 2024 FYI, we've been Asked & have Agreed, to focus on the next update of Photosets, v10.31, until released. As a reminder, v10.31 adds "Automated" Burst Photo Capture & Video Maker support ! With it, Users will be able to Make "Dynamic" Short-form Videos "automatically" with 3-60 video scenes ! And that's with concurrently captured Audio Data ! We've moved our "Timmy" & our "Trump TV" apps (mostly) to the back-burner. We'll devote 5% of our daily Time & Energy to each, but NO more than that until v10.31 is released. Also, we've pivoted Photosets back to its Regular Price. ONLY two people got it yesterday when it was FREE, Go Figure ! -----
News Update : 2 PM (La Jolla-time) Tuesday, July 16, 2024 One more thing to announce today. We've resurrected our 2nd iOS app, called Timmy, the planet's ONLY per-Qtr, per-Device iPhone Unit Sales Estimator App. As a reminder, Timmy made its debut in the App Store in May of 2018, was (we're convinced) at least partially responsible for Apple's decision to announce on Nov 1, 2018, that they would NO longer report iPhone Unit Sales, & was subsequently pulled by Apple (in their App Store) the day BEFORE their BIG iPhone announcement in Sept of 2019. And BTW, the reason that Apple gave us for pulling Timmy was Total BS. Apple simply didn't like that we had created an Algorithm that anyone with good knowledge of the smartphone market could use to fairly-accurately figure-out their own per-Qtr, per-Device iPhone Unit Sales "estimates". The better a person knows the smartphone market the better their estimates will very-likely be. And for the record, the reason we're resurrecting Timmy today is because of the recent outlandish market cap projections (for Apple) by some of the so-called Pro Stock Analysts who cover AAPL for a living. We would NOT be at ALL surprised if Apple is trading below a $2.5T USD market cap by this time next year. We simply do NOT believe most iPhone owners care much about Apple's (upcoming) AI features & capabilities. Pro Stock Analysts do, because they're caught up in it. i.e., living it. The typical Apple consumer is NOT. There is a BIG disconnect there. And we don't think the cellular service providers will be able to do much to change that. It's been awhile since Apple has had "real success" with a Next-Gen iPhone OR two: The 2014 iPhone 6 & 6+ and 2015 iPhone 6s & 6s+ had bigger screens. The 2017 iPhone X was Apple's first with an OLED display, a new design, & a higher price tag. Then came the first 5G iPhones in 2020. There the cellular service providers had real incentive to cut deals, which they did, & have since then. So now most if NOT ALL iPhone owners have a 5G iPhone. Good luck convincing them to upgrade AGAIN just to get Apple's AI Bells & Whistles. We simply do NOT see it happening. Please see our custom graph on our App Store Critics Corner webpage for background. -----
News Update : 8 AM (La Jolla-time) Tuesday, July 16, 2024 Five things to announce today: 1.) Surf is up here in San Diego today, so we plan to be out at Windansea (Beach) later today, & naturally, using Photosets to capture surfing & craft multi-scene Videos from the captured content. Sets are expected to be 4-6 feet today, with up-to 7 feet possible. 2.) We want to clarify that we're devoting (ONLY) 5% of our Time & Energy towards our Simpsons-like "Trump TV" series. 3.) We're looking into creating our own custom "TV channel". One that would be focused on teaching End Users how to quickly master Photosets. It's important to us to distance ourselves & Photosets (as much as possible) from Apple's tightly-controlled, "curated" iOS App Store. As a reminder, Photosets first-became a rare, true Flagship-caliber Burst Photo Camera App upon the release of the 2016 iPhone 7+, Apple's first true high-perf iPhone. Nothing wrong with the app, just with Tim Cook's App Store "monopoly". If Cook (& Schiller) want to suppress knowledge of a particular App or even a particular App "category," their "App Discovery" monopoly enables them to Fully Control the Narrative, & thus to do so. 4.) We've currently got Photosets priced at FREE. But that could change at ANY time. 5.) It puzzles us that NOT a single social media influencer has been able to take advantage of what Photosets offers. And since none have, we now intend to Fill the Void. -----
News Update : 8:30 AM (La Jolla-time) Monday, July 15, 2024 FYI, today we are announcing that we're stepping-up our efforts on our Simpsons-like "Trump TV" series, for which we own the iOS rights to. Key facts about it: 1.) Brought to you by a team of "Double Haters". i.e., ALL center-Right Republicans OR center-left Democrats. 2.) Intended to try to keep select Politicians "as honest as possible". 3.) Initial focus is the National Debt problem, which is NEVER mentioned by either Biden OR Trump. As a reminder, the National Debt currently stands at $35T USD, & it is going up by $1T USD every 100 days. We ask ALL to count how many times a Fix to the National Debt problem is mentioned during this week's Republican Convention. 4.) It's illegal to try to overthrow a Govt. But, it's NOT illegal to try to overthrow a Political Party (OR two). NOT Rocket Science ... The Extreme Right has too much power in the Republican Party. Likewise, the Extreme Left has too much power in the Democratic Party. 5.) We'll be using proceeds from the sale of the 1x Capture-Duration (App Store) version of Photosets to fund the efforts. -----
News Update : 8 AM (La Jolla-time) Sunday, July 14, 2024 FYI, today we are announcing that we've recently been able to convince Important Others that Photosets could become the "De Facto" Burst Photo Camera App for the iPhone, at least here in the States, & that alittle proper Marketing may be ALL that's needed to make it happen. And because that "convincing" has occurred coincident with us wrapping-up the R&D for the next update of Photosets, v10.31, we've now got a three-phased Roll-Out Strategy, first up, potential Corp Partners, then potential Investors, then App Store consumers. And BTW, as of today, we won't be moving forward with Private Label versions of the 2x Capture-Duration version of Photosets. Just like the 3x version, we're keeping the Features & Capabilities of that version In House. See the relevant tables
News Update : 8:30 AM (La Jolla-time) Saturday, July 13, 2024 FYI, today we've decided to Light a Fire under Tim Cook & Phil Schiller. i.e., we fully intend to get Apple to publicly disclose why their App Store NEVER recommends OR promotes third-party Burst Photo Camera Apps. We know the reasons. And we'll soon be publishing those reasons in a Clear & Concise document by day's end on Monday. It's NOT OK for Apple to cheat high-end iPhone owners & AAPL shareholders out of their respective benefits of the third-party Burst Photo Camera App "category," simply to Cover Up an A-series Chip Bug. i.e., the A11/A12 Performance Controller NEON Access Chip Bug, aka "Phil's Bug". Which we nicknamed after Phil Schiller, the man who runs Apple's App Store, because if Phil had done his job he could have prevented the Chip Bug in the first place. And if that had happened, Apple would NOT have felt compelled to try to Cover Up the Chip Bug. Tim & Phil are directly responsible for Apple leaving $113B USD of high-end iPhone revenue "on the table" over the years, simply because iPhone Upgrade Cycles have been longer than they could have & should have been. i.e., the decision by iPhone owners as to when to upgrade. Please see the custom graph on our App Store Critics Corner webpage. Photos on one end, Videos on the other end, & Burst Photos, preferably captured with High-Precision Timing, in the middle. From our perspective, Apple gets an A- for Photos, an A+ for Videos, but ONLY an D- for their Burst mode feature. And BTW, most years, it's Enthusiasm for Camera App Applications/Use-Cases that drives iPhone upgrades. i.e., the decision by iPhone owners as to when to upgrade. There is NO way to sugar coat it, Phil Schiller, a so-called "Apple Fellow," is a Half-Wit ! He didn't think through the decisions that he made ! How does that type of person become an "Apple Fellow" ? Make NO mistake, Tim Cook has some serious explaining to do. -----
News Update : 7:30 AM (La Jolla-time) Friday, July 12, 2024 For the sake of argument, assume we've pivoted to the Private Label-based Business Model we hinted at on Wednesday. As a reminder, that's strictly for the 2x Capture-Duration version of Photosets. From our perspective, what to do with the 1x Capture-Duration (App Store) version of Photosets then becomes the BIG UN-known. Do we keep it priced at $5.99 USD ? OR, do we set it FREE ? There are Pros & Cons for each option. Today, we've decided to set it FREE "on a temporary basis". And just as importantly, today we'll be stepping-up our Business Development efforts, related to the Private Label Business Model. -----
News Update : 5:30 PM (La Jolla-time) Wednesday, July 10, 2024 FYI, we may soon pivot to an industry-first Business Strategy, centered on Private Label versions of the 2x Capture-Duration version of Photosets. Our estimate of market value for that version is $1B USD. Please see the two relevant tables below for reference. Also, as a reminder, the next update of Photosets, v10.31, out soon, adds a brand-new method for crafting 4K (& above) Short-Form, multi-scene Videos ! "Automated" capture & multi-scene video maker support ! -----
News Update : 7 AM (La Jolla-time) Sunday, July 7, 2024 Two things to announce today: 1.) We've been Asked & have Agreed, to clean-up both our website & our X/Twitter feed. Should be completed by 9 AM today. 2.) We're On Track to release the next update of Photosets, v10.31, by week's end. It adds unique & innovative "Automated" Capture & Video Maker support. -----